Web Systems Design And Online Consumer Behavior


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Web Systems Design and Online Consumer Behavior


Web Systems Design and Online Consumer Behavior

Author: Yuan Gao

language: en

Publisher: IGI Global

Release Date: 2005-01-01


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Web Systems Design and Online Consumer Behavior takes and interdisciplinary approach toward systems design in the online environment by providing an understanding of how consumers behave while shopping online and how certain system design elements may impact consumers' perceptions, attitude, intentions, and actual behavior. This book contains theoretical and empirical research from expert scholars in a number of areas including communications, psychology, marketing and advertising, and information systems. This book provides an integrated look at the subject area as described above to further our understanding of the linkage among various disciplines inherently connected with one another in electronic commerce.

Web Systems Design and Online Consumer Behavior


Web Systems Design and Online Consumer Behavior

Author: Yuan Gao

language: en

Publisher: IGI Global

Release Date: 2005-01-01


DOWNLOAD





Web Systems Design and Online Consumer Behavior takes and interdisciplinary approach toward systems design in the online environment by providing an understanding of how consumers behave while shopping online and how certain system design elements may impact consumers' perceptions, attitude, intentions, and actual behavior. This book contains theoretical and empirical research from expert scholars in a number of areas including communications, psychology, marketing and advertising, and information systems. This book provides an integrated look at the subject area as described above to further our understanding of the linkage among various disciplines inherently connected with one another in electronic commerce.

Analyzing Human Behavior in Cyberspace


Analyzing Human Behavior in Cyberspace

Author: Yan, Zheng

language: en

Publisher: IGI Global

Release Date: 2018-08-31


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The rapid evolution of technology continuously changes the way people interact, work, and learn. By examining these advances from a sociological perspective, researchers can further understand the impact of cyberspace on human behavior, interaction, and cognition. Analyzing Human Behavior in Cyberspace provides emerging research exploring the four types of cyber behavior, expanding the scientific knowledge about the subject matter and revealing its extreme complexity. Featuring coverage on a broad range of topics such as cyber effects, emotion recognition, and cyber victimization, this book is ideally designed for sociologists, psychologists, academicians, researchers, and graduate-level students seeking current research on how people behave online.