Visual Merchandising And Display
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Visual Merchandising and Display 5th Edition
A brand new edition of the bestselling text aimed at anyone in merchandising - from store planners and manufacturers to visual merchandisers. Pegler zeroes in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Hundreds of textual and visual examples reveal how to add interest to window and interior displays, optimizing the retailer's image and the target market.
Visual Merchandising and Display
Author: Martin M. Pegler
language: en
Publisher: Bloomsbury Publishing USA
Release Date: 2018-02-22
Revised edition of Visual merchandising and display, c2012.
Visual Merchandising and Display
This best-selling text is for anyone in merchandising from store planners and manufacturers to visual merchandisers. Pegler zeroes in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Using hundreds of textual and visual examples, the author reveals how to add interest to window and interior displays, optimizing the retailer's image and the target market.