User Experience Practical Techniques

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UX Research

Author: Brad Nunnally
language: en
Publisher: "O'Reilly Media, Inc."
Release Date: 2016-11-15
One key responsibility of product designers and UX practitioners is to conduct formal and informal research to clarify design decisions and business needs. But there’s often mystery around product research, with the feeling that you need to be a research Zen master to gather anything useful. Fact is, anyone can conduct product research. With this quick reference guide, you’ll learn a common language and set of tools to help you carry out research in an informed and productive manner. This book contains four sections, including a brief introduction to UX research, planning and preparation, facilitating research, and analysis and reporting. Each chapter includes a short exercise so you can quickly apply what you’ve learned. Learn what it takes to ask good research questions Know when to use quantitative and qualitative research methods Explore the logistics and details of coordinating a research session Use softer skills to make research seem natural to participants Learn tools and approaches to uncover meaning in your raw data Communicate your findings with a framework and structure
Quantifying the User Experience

Quantifying the User Experience: Practical Statistics for User Research, Second Edition, provides practitioners and researchers with the information they need to confidently quantify, qualify, and justify their data. The book presents a practical guide on how to use statistics to solve common quantitative problems that arise in user research. It addresses questions users face every day, including, Is the current product more usable than our competition? Can we be sure at least 70% of users can complete the task on their first attempt? How long will it take users to purchase products on the website? This book provides a foundation for statistical theories and the best practices needed to apply them. The authors draw on decades of statistical literature from human factors, industrial engineering, and psychology, as well as their own published research, providing both concrete solutions (Excel formulas and links to their own web-calculators), along with an engaging discussion on the statistical reasons why tests work and how to effectively communicate results. Throughout this new edition, users will find updates on standardized usability questionnaires, a new chapter on general linear modeling (correlation, regression, and analysis of variance), with updated examples and case studies throughout. - Completely updated to provide practical guidance on solving usability testing problems with statistics for any project, including those using Six Sigma practices - Includes new and revised information on standardized usability questionnaires - Includes a completely new chapter introducing correlation, regression, and analysis of variance - Shows practitioners which test to use, why they work, and best practices for application, along with easy-to-use Excel formulas and web-calculators for analyzing data - Recommends ways for researchers and practitioners to communicate results to stakeholders in plain English
101 Random UX Tips

It began with one random tip via social media, or a passionate rant if we are being honest. Will had observed a few designers perform Competitive Analysis at a critical stage in the design process and needed to share his thoughts. The post went viral in a matter of hours and that was how the "Random UX Tips" series was born. To this day, he continues to post these tips for the benefit of designers worldwide. Will has spent the past decade as a Senior UX Designer leading teams and building experiences at companies both small to large-sized. His experience taught him many lessons only experience could teach.He has documented 101 useful tips that he believes every User Experience or Interface Designer should know. These are also realities he wishes he knew early on in his career. Every designer's process is different, but certain truths prove useful across the board for a successful journey.The pages of this book are filled with practical tips, lessons, techniques, concepts, ideas and tricks to not only enable designers understand but excel at their duties for the benefit of company, user and - for the enjoyment of the designer.