The Start Up Code
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The Start-Up Code
Author: Mukesh Bansal
language: en
Publisher: Penguin Random House India Private Limited
Release Date: 2024-12-05
Seasoned entrepreneur and investor Mukesh Bansal delivers a masterclass on the art of building successful start-ups Building a company from scratch is a risky business, with a very high chance of failure. But it is also one of the most rewarding life experiences, with an incredibly high learning curve. Mukesh Bansal draws on over two decades of first-hand experience to reveal the hard-won lessons that turn ambitious ideas into thriving enterprises. Through riveting stories and real-world case studies, he demystifies the entrepreneurial journey, guiding readers from the initial spark of inspiration to scaling a high-growth business. In this book, discover your ‘why', the importance of achieving product-market fit and how to foster a resilient company culture. Learn to navigate the complexities of funding, execution and growth strategies while gaining candid insights into why many start-ups fail. In the treacherous landscape of building a business, one has to survive the inevitable challenges, and Bansal confronts this harsh reality, while offering readers a method to the madness. The Start-Up Code is more than just a guide—it’s your road map to transforming bold ideas into enduring success. Whether you’re a fledgling entrepreneur or a corporate leader aiming to ignite innovation within your organization, Bansal’s practical frameworks and proven strategies will empower you to dramatically improve your odds of success.
Programming Embedded Systems in C and C++
This book introduces embedded systems to C and C++ programmers. Topics include testing memory devices, writing and erasing flash memory, verifying nonvolatile memory contents, controlling on-chip peripherals, device driver design and implementation, and more.
Hello, Startup
Author: Yevgeniy Brikman
language: en
Publisher: "O'Reilly Media, Inc."
Release Date: 2015-10-21
This book is the "Hello, World" tutorial for building products, technologies, and teams in a startup environment. It's based on the experiences of the author, Yevgeniy (Jim) Brikman, as well as interviews with programmers from some of the most successful startups of the last decade, including Google, Facebook, LinkedIn, Twitter, GitHub, Stripe, Instagram, AdMob, Pinterest, and many others. Hello, Startup is a practical, how-to guide that consists of three parts: Products, Technologies, and Teams. Although at its core, this is a book for programmers, by programmers, only Part II (Technologies) is significantly technical, while the rest should be accessible to technical and non-technical audiences alike. If you’re at all interested in startups—whether you’re a programmer at the beginning of your career, a seasoned developer bored with large company politics, or a manager looking to motivate your engineers—this book is for you.