The Big Beyond Cheat Codes

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The Cheat Code

Have you ever noticed that there are certain people who seem to get ahead just a bit faster than everyone else? You know, the types who always seem to be a bit ahead of the curve, to get noticed a bit more, and to achieve their goals a bit more quickly than the rest of the pack? And have you ever noticed how much this small edge can matter, and the outsized impact it can have on the trajectory of their careers? Twenty-four year old entrepreneur Brian Wong is one of these people, having graduated from college by age 18, having raised $24 million in venture capital to start his own company before he turned 25, and having grown that company into a global mobile advertising giant in just 4 years. His secret? The Cheat Code. Wong believes that most people -- even creative people -- have a tendency to follow a script; to do things the way others do them simply because that way works. But therein lies the secret at the heart of the Cheat Code: anyone can easily shortcut his or her way to success, simply by going slightly off script; by doing things just a little differently from everyone else. Here, Wong unlocks the power of the Cheat Code through 71 bite-sized and virtually effortless short-cuts to get a leg up on the competition, garner attention for ourselves and our ideas, and accelerate our success. For example: Cheat #7: Don't Ask – Announce Cheat #16: Know Your Superpower! Cheat #32: Make Boldness Your Genius Cheat #47: Know Who's the Boss Cheat #49: Get a Trademark Haircut Cheat #51: Use Exclamation Points Cheat #55: Focus on What Won't Change Cheat #71: Imagine, What If? No matter where you aspire to go in your life or career, THE CHEAT CODE will help get you there - faster.
PHP Beyond the Web

Use your existing web-based PHP skills to write all types of software: CLI scripts, desktop software, network servers, and more. This book gives you the tools, techniques, and background necessary to write just about any type of software you can think of, using the PHP you know. PHP Beyond the Web shows you how to take your knowledge of PHP development for the web and utilise it with a much wider range of software systems. Enjoy the benefits of PHP after reading this book: save money by redeploying existing skills, not learning new ones; save time and increase productivity by using a high-level language; and make money by providing your clients a full-stack service (not just websites). PHP is no longer just a great scripting language for websites, it's now a powerful general-purpose programming language. Expand your use of PHP into your back-end systems, server software, data processing services, desktop interfaces, and more. What You'll Learn Write interactive shell scripts Work with system daemons Write desktop software Build network servers Interface with electronics using PHP and the Raspberry Pi Manage performance, deployment, licensing, and system interaction Discover the software tools for development and get other great sources of technical information and help Who This Book Is For Experienced PHP programmers or experienced programmers interested in leveraging PHP outside the web development context. /div
The Go-to-Market Cheat Code

Unlock the timeless secrets to building strong business partnerships based on the foundation of trust In The Go-to-Market Cheat Code: The Secret to Unlocking B2B Growth, award-winning entrepreneur Justin Gray and seasoned executive Josh Wagner deliver a research-rich and example-based exploration of why trust and relationships are the true foundation of every thriving business, and how you can build, maintain, and leverage trust in your own business dealings to gain an edge over competitors. This book avoids flash-in-the-pan trends and focuses instead on timeless proven principles that can help you scale your organization to the next level. Backed by a wealth of research and case studies, this book provides all of the practical tools readers need to bridge the gap between theory and practice. Readers will learn about topics including: The “digital mask” and how it has influenced the starting point of trust in any business relationship The perfect enterprise sales cycle and customer journey to get results without rushing through crucial trust-building stages Culture, customers, and context, and how the joining of these three elements creates a perfect business relationship The Go-to-Market Cheat Code: The Secret to Unlocking B2B Growth is a timely, essential read for all executives and founders seeking to understand the importance of trust in business relationships and unlock the secret to stronger, more lucrative business partnerships.