Research Methodology A Hand Book

Research Methodology: a Hand Book

Research Methodology

“Research in social sciences is a systematic investigation process that is employed in order to increase or revise current knowledge”. Research in social sciences, especially in business management is conducted from undergraduate level onwards. Even though there are several text books and readings available in the area of ‘Research Methodology’, there is a strong need for a quick reference in this area. This book serves as a quick reference for students of business management, especially for those who are beginning to pursue their thesis at undergraduate and master’s level. This is a hand book for beginners in academic research. It answers several questions in selecting research design, reviewing of literature, analysis of data and report writing. The author has made an attempt to present this book in a precise and easy to understand manner for beginners. It is a must for those who have just begun to pursue research.

Handbook of Research Methodology

This comprehensive Handbook is aimed at both academic researchers and practitioners in the field of research. The book's 8 chapters, provide in-depth coverage of research methods based on the revised syllabus of various universities especially considering the students of under graduate, post graduate and doctorate level. This book is a product of extensive literature survey made by the authors. The authors have made sincere efforts to write the book in simple language. The book comprises all the aspects according to new syllabus of PCI and APJ Abdul Kalam Technical University, Lucknow. Though this book is intended for the use of pharmacy students of any level yet it can also be useful to students of applied fields and medical students. The book deals with interdisciplinary fields such as finding research problems, writing research proposals, obtaining funds for research, selecting research designs, searching the literature and review, collection of data and analysis, preparation of thesis, writing research papers for journals, citation and listing of references, preparation of visual materials, oral and poster presentation in conferences, minutes of meetings, and ethical issues in research. At the end of every chapter and book some questions related to chapter have been mentioned for the support of students to understand the subject. Valuable suggestions for the improvement of this book are most welcome.