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Asabiyya and State
Ibn Khalduns chief contribution lies in philosophy of history and sociology. He sought to write a world history pre-ambled by a first volume aimed at offering a theoretical analysis of historical events. This volume, commonly known as Muqaddimah or Prolegomena, was based on Ibn Khalduns unique theoretical approach and original scientific contribution and became a masterpiece in literature on philosophy of history and sociology. In this book Dr Kamal Mirawdeli reconstructs Ibn Khladuns theory of history in a clear systematic way grasping not only his original themes and innovative ideas but also offering a very accessible analytical context which helps the reader to understand the conditions of the possibility of Ibn Khalduns philosophy of history, its mode of existence and its political function as a tool for explaining the relationship between knowledge and power.
Dynamics of Civil Structures, Volume 2
Dynamics of Civil Structures, Volume 2: Proceedings of the 36th IMAC, A Conference and Exposition on Structural Dynamics, 2018, the second volume of nine from the Conference brings together contributions to this important area of research and engineering. The collection presents early findings and case studies on fundamental and applied aspects of the Dynamics of Civil Structures, including papers on: Modal Parameter Identification Dynamic Testing of Civil Structures Control of Human Induced Vibrations of Civil Structures Model Updating Damage Identification in Civil Infrastructure Bridge Dynamics Experimental Techniques for Civil Structures Hybrid Simulation of Civil Structures Vibration Control of Civil Structures System Identification of Civil Structures
Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications
Author: Management Association, Information Resources
language: en
Publisher: IGI Global
Release Date: 2014-12-31
As marketing professionals look for ever more effective ways to promote their goods and services to customers, a thorough understanding of customer needs and the ability to predict a target audience’s reaction to advertising campaigns is essential. Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications explores cutting-edge advancements in marketing strategies as well as the development and design considerations integral to the successful analysis of consumer trends. Including both in-depth case studies and theoretical discussions, this comprehensive four-volume reference is a necessary resource for business leaders and marketing managers, students and educators, and advertisers looking to expand the reach of their target market.