Networked Media Networked Rhetorics
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Networked Media, Networked Rhetorics
Author: Damien Smith Pfister
language: en
Publisher: Penn State University Press
Release Date: 2014
Examines key moments in the early history of the blogosphere to understand how bloggers use digital media technology to engage in public argument. Explores blogging from a rhetorical perspective, asking how the digital medium of communication changes the conditions for persuasion.
Networked Media, Networked Rhetorics
Author: Damien Smith Pfister
language: en
Publisher: Penn State Press
Release Date: 2016-01-01
In Networked Media, Networked Rhetorics, Damien Pfister explores communicative practices in networked media environments, analyzing, in particular, how the blogosphere has changed the conduct and coverage of public debate. Pfister shows how the late modern imaginary was susceptible to “deliberation traps” related to invention, emotion, and expertise, and how bloggers have played a role in helping contemporary public deliberation evade these traps. Three case studies at the heart of Networked Media, Networked Rhetorics show how new intermediaries, including bloggers, generate publicity, solidarity, and translation in the networked public sphere. Bloggers “flooding the zone” in the wake of Trent Lott’s controversial toast to Strom Thurmond in 2002 demonstrated their ability to invent and circulate novel arguments; the pre-2003 invasion reports from the “Baghdad blogger” illustrated how solidarity is built through affective connections; and the science blog RealClimate continues to serve as a rapid-response site for the translation of expert claims for public audiences. Networked Media, Networked Rhetorics concludes with a bold outline for rhetorical studies after the internet.
Networking Arguments
Author: Rebecca Dingo
language: en
Publisher: University of Pittsburgh Preaa
Release Date: 2012-04-22
Networking Arguments presents an original study on the use and misuse of global institutional rhetoric and the effects of these practices on women, particularly in developing countries. Using a feminist lens, Rebecca Dingo views the complex networks that rhetoric flows through, globally and nationally, and how it's often reconfigured to work both for and against women and to maintain existing power structures. To see how rhetorics travel, Dingo deconstructs the central terminology employed by global institutions—mainstreaming, fitness, and empowerment—and shows how their meanings shift depending on the contexts in which they're used. She studies programs by the World Bank, the United Nations, and the United States, among others, to view the original policies, then follows the trail of their diffusion and manipulation and the ultimate consequences for individuals. To analyze transnational rhetorical processes, Dingo builds a theoretical framework by employing concepts of transcoding, ideological traffic, and interarticulation to uncover the intricacies of power relationships at work within networks. She also views transnational capitalism, neoliberal economics, and neocolonial ideologies as primary determinants of policy and arguments over women's roles in the global economy. Networking Arguments offers a new method of feminist rhetorical analysis that allows for an increased understanding of global gender policies and encourages strategies to counteract the negative effects they can create.