Learning What To Ignore
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Impossible to Ignore: Creating Memorable Content to Influence Decisions
Author: Carmen Simon
language: en
Publisher: McGraw Hill Professional
Release Date: 2016-06-03
A groundbreaking approach to creating memorable messages that are easy to process, hard to forget, and impossible to ignore—using the latest in brain science Audiences forget up to 90 percent of what you communicate. But people make decisions and act based on what they remember, so a pragmatic approach for the effective communicator is to be deliberate about the 10 percent that audiences do retain. Otherwise, content recall is random and inconsistent. Many experts have offered techniques on how to improve your own memory, but not how to influence other people’s memory. Drawing on the latest research in neuroscience and cognitive psychology, Impossible to Ignore is a practical step-by-step guide that will show you how to control the 10 percent that your audiences do remember by creating content that attracts attention, sharpens recall, and guides decision-making toward a desired action.
Classical Conditioning
First Published in 1986. Routledge is an imprint of Taylor & Francis, an informa company.
251 Study Secrets Top Achiever
251 Study Secrets from the Diary of a Top Achiever provides you 251 easy methods and tricks to achieve top success in studies - without stress and tension. This unique 'quick help' book for students deals with all the topics that are important for your study success. Here are some of those topics: * Confidence* Motivation* Choosing Career* Fixing Goal in Mind* Increasing Brainpower* Program to Succeed* Concentration* Managing Time* Becoming Healthy* Learning More in Class This book is written in short, concise form so that you can read fast, learn quickly, and use instantly! #v&spublishers