How To Build Your Writer S Platform
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Build Your Author Platform
A great book is no longer enough. An author platform is the most powerful key to success in today's saturated market, and increasingly, publishers are demanding that new authors come to them with an existing audience of interested followers. Authors who are self-publishing have an even bigger need to build an engaged audience. Social media makes building the author platform easier than ever, but, unfortunately, most authors struggle to get it right. How can authors create their unique platform, connect with followers, write a manuscript, and grow their business? In Build Your Author Platform: The New Rules, top literary agent Carole Jelen and tech expert Michael McCallister apply their combined 35 years of expertise to outline 14 practical, hands-on steps to create a presence that will produce high book sales and expanded audience. From pre-publication through book launch and beyond, authors will learn how to: • Define goals and a unique brand • Employ successful website strategies, content, social presence, media authority, and training • Secure positive reviews • Attract viewers efficiently without cost Filled with detailed lessons, examples, success stories, and techniques used by marketing departments at major publishers, Build Your Author Platform is an indispensable guide for anyone looking for insight into publishing, promoting, and marketing books.
How To Build Your Writer's Platform
Author: Geoff Hughes
language: en
Publisher: Madhouse Media Publishing
Release Date: 2020-08-22
Many writers now realise that they can self-publish, but few understand that to be successful they also need to self-market! The most effective way to market yourself as a writer is by creating a writer’s platform - website, blog, social media presence and a mailing list. But how do you do that? In “How to Build Your Writer's Platform”, Geoff Hughes walks the beginner through basic internet marketing techniques, to help a self-publishing writer build their brand, grow their audience and sell more books. The book steps you through building a simple platform using free marketing tools already available on the internet. Geoff Hughes is a writer, web designer and internet marketing professional who has worked on marketing campaigns for large business clients in Australia and South East Asia. Published by Madhouse Media Publishing.
Return on Relationship
Author: Ted Rubin
language: en
Publisher: Tate Publishing & Enterprises
Release Date: 2013-02-12
Social Media drives engagement, engagement drives loyalty, and loyalty correlates directly to increased sales. Is your company currently focused on gaining brand advocates and building its social media credibility? Do you question whether or not using Facebook, Twitter, or blogs is a worthwhile investment of your time and resources? In Return on Relationship, social marketing experts Ted Rubin and Kathryn Rose present present real world, practical ideas that will help businesses maximize their potential through using community-focused tools on the Internet. You'll discover why 'that's the way it's always been done' will leave you without any customers. This book will also teach you: •the need for taking full advantage of social media •how social media differs from direct marketing •the importance of moving from convince and convert to converse and convert •what main problems will keep you from seeing dramatic results