Artificial Intelligence Predicts Consumer Behavioral Tool


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Artificial Intelligence Predicts Consumer Behavioral Tool


Artificial Intelligence Predicts Consumer Behavioral Tool

Author: Johnny Ch LOK

language: en

Publisher: Independently Published

Release Date: 2018-11-23


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How to apply (AI) tools to predict vehicle buyers' behavioral consumption model? Whether artificial intelligent tools can predict automotive buyers' behavioral consumption model and predict future trend. In fact, automotive brands and dealerships are facing an increasingly competition when attempting to manually gathering the vast quantities of data required to create customer focused programs that increase retention, ultimately new sales and service automotive business. Building a based on that client's intrinsic needs and interests to any kinds of automotive vehicles at any given time. This is especially true in the automotive industry where the time span between purchases is measured in years. Because vehicle buyers would not like often to change their old vehicle to another new one. So, their decisions to buying another new vehicle, the time is usually after one year, even longer time. Hence, it seems any vehicles won't be frequent consumption products to the owned at least one vehicle family consumers (vehicle buyers).Hence, how to predict vehicle consumers' taste or preferable which styles of vehicle choices issues is very important. If the vehicle manufacturers can not manufacture any attractive vehicles to sell easily in this year. Then, it will lose time, money in this year because it won't know when the owned least one vehicle users or non-owned any vehicle users who will decide to buy one new vehicle or change another new vehicle ensure. The different brand vehicle dealers will possible wait more than one year to attract them to buy their vehicles if their styles are not attractive to compare other brands of vehicle competitors.However, artificial intelligence and machine learning can help any vehicle manufacturers to find solution to solve patterns in highly to solve patterns in highly complex data-sets that are beyond the capability of a human brain, and then building and automatically acting on the customer insights it generates. Given the automotive customer need for individualized communications, this technology is positioned to become a critical component of any successful vehicle retailer's domestic or/and overseas vehicle markets. How can vehicle manufacturers and retailers use (AI) to enhance their vehicle marketing campaigns? How will (AI) affect their vehicle sale marketing strategy? What criteria would they use when selecting on (AI) solution?Vehicle consumers today are able to quickly access different brands of vehicle information, research vehicle products and reviews, negotiate prices and compare one vehicle brand or retailer to another resulting of the brands of vehicle customers. At the same time, the rise of " big -data mining", wearable devices that track user's every move and preference and greater contextualization in advertising and social media has resulted in consumer expectations of individualized. Thus, it seems that (AI) tools can be used to gather " big-data" and then they can make human's mind to analyze how to design kinds of vehicles to satisfy vehicle buyers' needs.As automotive vehicle marketers can apply (AI) tools to achieve messaging strategies to meet the needs of this new generation of informed vehicle consumers, using data from a variety of sources to move from a variety of sources to move from mass- messaging to more personalized messages aimed at particular vehicle buyer segments, e.g. fast speed sport vehicle buyer segment, slow speed comfortable small size or large size of buyer segment. However, when 90% of vehicle marketers believe having a single vehicle buyer view is important, only 6% have achieved it.

Artificial Intelligence Predicts Consumer Behavioral Tool ?


Artificial Intelligence Predicts Consumer Behavioral Tool ?

Author: Johnny Ch LOK

language: en

Publisher:

Release Date: 2018-06-05


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Prepare This book has these two research questions need to be answered?(1) Can apply (AI) learning machine predict consumer behaviors?(2) Can (AI) learning machine replace human marketing research method, e.g. survey or human psychological and micro and macro economic methods to predict consumer behaviors more accurate? Nowadays, many businessmen or marketing research professional hope to apply different methods to predict consumer behaviors in order to know what will be future market activities and market changes to help them to choose to implement what kinds of marketing strategies more accurately. The methods include economic environmental change prediction method, consumer individual psychological change prediction method, micro or macro behavioral economic environmental change prediction method, marketing environmental change prediction method etc. different kinds of methods which can be applied to predict how consumer behavioral changes to influence whose behavioral consumption to the manufacturer products sale within one to two years short term or three to five years middle term, even above five years long term business plans. Hence, if the product manufacturers can apply the most suitable consumer behavioral prediction method to predict how consumers' choice will be changed to influence their products sale easily. It will have more beneficial intangible and tangible advantages to achieve the their product easier sale aim to ensure their businesses' future market share to be increased more easier to their countries' choice target sale markets. Otherwise, if they applied the inaccurate consumer behavioral prediction methods to predict how their consumers' behavioral changes wrongly. Then, it will influence their market shares to be same level, even it will decrease their market shares, when their consumer behavioral prediction inaccurately. In my this book, I concentrate on indicate whether any artificial intelligence (AI) tools will be one kind of good consumer behavioral prediction method to be choose to apply to predict consumer behaviors. I shall indicate some examples, cases to give reasonable evidences to analyze whether (AI) tools will be one kind suitable tool to be applied to predict when and how consumer behavioral changes. If (AI) can be one kind tool to attempt to be applied to predict when and how consumer behavioral changes. Will it replace other kinds of methods to predict consumer behaviors? Does it have weaknesses to be applied to predict consumer behaviors, instead of strengths? Can it be applied to predict consumer behaviors depending on any situations of only some situation? Finally, I believe that any readers can find answers to answer above these questions in this book.

Artificial Intelligence Predicts


Artificial Intelligence Predicts

Author: Johnny Ch LOK

language: en

Publisher:

Release Date: 2018-06-03


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Chapter two How can (AI) provide businesses with better- informed decisions I shall explain how (AI) technology can provide businesses with better-informed decisions to drive top-line growth, deliver meaningful experience for customers and smooth their path along the consumer journey. The widely understood definition of (AI) involves the ability of machines or computers to learn human thinking, reasoning and decision-making abilities. A Narrative science study in 2015 year identified that (AI) was being used primarily in voice recognition, machine learning virtual assistants and decision support. This study also highlighted the many branches of (AI) and that techniques and their definition are used interchangeably. It is possible that (AI) can be used to gather big data , then to analyze to help businesses to predict consumer behaviors. For example, one of the most common techniques is machine learning, where algorithms are used to perform tasks by learning from historical data. Another growth branch of (AI) is natural language procession.