Would Rather Not To

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Cambridge Advanced Learner's Dictionary

Author: Kate Woodford
language: en
Publisher: Cambridge University Press
Release Date: 2003-02-20
The Cambridge Advanced Learner's Dictionary gives the vital support which advanced students need, especially with the essential skills: reading, writing, listening and speaking. In the book: * 170,000 words, phrases and examples * New words: so your English stays up-to-date * Colour headwords: so you can find the word you are looking for quickly * Idiom Finder * 200 'Common Learner Error' notes show how to avoid common mistakes * 25,000 collocations show the way words work together * Colour pictures: 16 full page colour pictures On the CD-ROM: * Sound: recordings in British and American English, plus practice tools to help improve pronunciation * UNIQUE! Smart Thesaurus helps you choose the right word * QUICKfind looks up words for you while you are working or reading on screen * UNIQUE! SUPERwrite gives on screen help with grammar, spelling and collocation when you are writing * Hundreds of interactive exercises
I Would Prefer Not To

Author: Herman Melville
language: en
Publisher: Pushkin Collection
Release Date: 2021-10-26
A new selection of Melville's darkest and most enthralling stories in a beautiful Pushkin Collection edition Includes "Bartleby, the Scrivener", "Benito Cereno" and "The Lightning-Rod Man" A lawyer hires a new copyist, only to be met with stubborn, confounding resistance. A nameless guide discovers hidden worlds of luxury and bleak exploitation. After boarding a beleaguered Spanish slave ship, an American trader's cheerful outlook is repeatedly shadowed by paralyzing unease. In these stories of the surreal mundanity of office life and obscure tensions at sea, Melville's darkly modern sensibility plunges us into a world of irony and mystery, where nothing is as it first appears.
Why Customers Would Rather Have a Smartphone than a Car

Why Customers Would Rather Have a Smartphone than a Car explores some of the fundamental changes in consumer behaviour: Why do we buy less in shops and more on the internet? Why do we spend more on gadgets, smartphones and apps and not more on food, holidays or clothing? Why do most business people only look at symptoms and not the causes of changing customer behaviour? The new generation buys differently from the baby boomers; they have different priorities and preferences. The internet has changed us in the way we think, act and communicate. Whilst many retailers now understand the need for change, few of them have established convincing or sustainable models for the future. Cor Molenaar argues that by understanding the drivers behind these new consumer behaviours, retailers can identify the opportunities this represents and adapt their offering accordingly. The kind of relationship retailing he advocates involves the way the retailer interacts with their customer; the new environment that they need to sustain along with their ability to relate customer data, technology and new services. The author interweaves examples from traditional and virtual retailing with his research on consumer psychology and buying behaviour to offer a sophisticated and at times challenging guide for all those involved in retailing, as well as those responsible for planning and designing social and retail space.