Wats Up Web
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Modern Communication with Social Media
DESCRIPTION This book explores the evolution of communication, communication media, and covers social media in detail. The book examines some of the most popular social media platforms available today. The book begins with exploring the evolution and history of communication and communication media through the centuries. The book then moves on to introduce social media in detail. It describes some of the most popular social media platforms available today. The book also covers an analysis of various social media management tools. The second edition of the book improves upon the existing content with newer tools and platforms and removes outdated content. It also touches upon cutting-edge topics such as Artificial Intelligence (AI) and its impact on social media, ethics and responsibility in social media, measurement and analytics, and social media marketing and advertising. By the end of this book, readers would be familiar with basics of communication concepts, social media and its features and benefits, working with popular social media platforms such as X, Instagram, Facebook, etc. Readers will also gain insights into advanced concepts like social media ethics, analytics, marketing and the role of AI in shaping the digital landscape. WHAT YOU WILL LEARN ● Identify the need for communication. ● Trace the history and growth of communication. ● Understand the basics of communication. ● Identify various forms and types of communication as well as communication channels. ● Identify the features and benefits of social media. ● Understand the basics of social media platforms. ● Gain familiarity with popular social media platforms. ● Utilize social media management tools to manage social media platforms. ● Identify advanced social media strategies, ethics, analytics, and marketing. ● Understand AI integration with social media. WHO THIS BOOK IS FOR This book is designed to cater to all kinds of audiences, including undergraduates, graduates, and others who are looking to familiarize themselves with communication concepts and social media. TABLE OF CONTENTS 1. Communication 2. Communication Channels 3. Social Media 4. X (Formerly Twitter) 5. Facebook 6. WhatsApp 7. Instagram 8. Threads 9. Pinterest 10. LinkedIn 11. Telegram 12. Skype and Microsoft Teams 13. Social Media Management Tools 14. Social Media Ethics and Responsibility 15. Social Media Measurement and Analytics 16. Social Media Marketing and Advertising 17. AI and Social Media
Facebook & Other Social Networks
This manual serves as a guided step-by-step procedures on how to register in Facebook, how to communicate in Facebook and how to configure some of the frequently used settings in Facebook. This manual also briefly cover other popular social networking such as Twitter and Google +.
Modern Communication with Social Media
Learn to Explode Your Reach with Modern Day Communication Methods, Networking, Social Media, Customers, and moreKey features Covers all the essential topics in an easy to understand and simple manner Utilize social media management tools to manage social media platforms Understand the basics of communication Learn about the features offered by various social media management tools Gain familiarity with popular social media platforms Explore Twitter for business Understand Facebook for businessDescription The book, Modern Communication with Social Media, explores the evolution of communication, communication media, and covers social media in detail. It examines some of the most popular social media platforms available today. The book concludes with an analysis of various social media management tools.Social media enables people to connect with one another, regardless of distance, time, and other factors. For individuals, it is a valuable tool/platform to communicate and share information. For businesses, it is a means to connect with customers and utilize targeted advertising features of social media platforms. The book is a simplified primer or guide to Communication and Social Media.The book begins with exploring the evolution and history of communication and communication media over the centuries. It then moves on to introduce social media in detail. It examines some of the most popular social media platforms available today. The book concludes with an analysis of various social media management tools.By the end of this book, readers would be familiar with the basics of communication concepts, social media and its features and benefits, working with popular social media platforms such as Twitter, Facebook, and so on and they would be aware of major social media management tools.What will you learn Identify the need for communication Trace the history and growth of communication Understand the basics of communication Identify various forms of communication Identify communication channels Identify the features of social media List the benefits of social media Understand the basics of social media platforms Gain familiarity with popular social media platforms Utilize social media management tools to manage social media platformsWho this book is for This book is for those who are looking to familiarize themselves with communication concepts and social media.Table of Contents1. Communication2. Communication Channels3. Social Media4. Twitter5. Facebook6. WhatsApp7. Instagram8. Pinterest9. LinkedIn10. Social Media Management Tools11. AppendixAbout the authorMamta Dalal works in the technology industry and she is proficient in various technologies and products. She is based in Mumbai, India. When she is not busy at work, she can be found engrossed in books, movies, and shows.