Untrapping Product Teams Simplify The Complexity Of Creating Digital Products Pdf
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Untrapping Product Teams
Author: David Pereira
language: en
Publisher: Addison-Wesley Professional
Release Date: 2024-04-29
Empower Product Teams to Rock the World by Uncovering and Overcoming Dangerous Traps Untrapping Product Teams guides you to simplify what gets unintentionally complicated and equips you to overcome dangerous traps while steadily driving customer and business value. This isn't just another book about product management. It's a thought-provoking guide filled with simplicity, encouraging you to act today for a better tomorrow. This book is for anyone facing the challenges of working on or with product teams. It lays out leading best practices, combined with "secret ingredients" crafted by the author based on years of experience. Learn what makes or breaks product teams so you are ready to do what it takes to thrive with digital products. Learn the differences between coordinative and collaborative workflows Recognize dangerous traps and the strategies to overcome them Explore the product journey: simplify decision-making, apply mindful product discovery, use delivery to accelerate value, and measure results beyond outputs Craft product principles and set solid foundations for product teams Benefit from proven product health checks to uncover where to act today for a better tomorrow "This is my new favorite book on product management. Untrapping Product Teams covers everything you need to know to lead a product team and be successful as a product manager. Author David Pereira does an excellent job of pointing out biases and thinking traps that doom products. The book is full of many insights and tools that will be useful for years to come." --Mike Cohn, co-founder of Agile Alliance "David's book shares several hard-earned lessons of what happens when product leaders, product managers, and especially product owners are not trained to succeed in their jobs, and they go on to make predictable and avoidable mistakes. This book can help you avoid some of these pitfalls." --Marty Cagan, partner, Silicon Valley Product Group "This book touches on all the daily essentials for a product person. It's a practical guide and a meta-analysis rolled into one, serving as the 'Greatest Hits' album of Product Management. Ideal for newcomers and an excellent refresher for those already immersed in the field." --Petra Wille, author of Strong Product People Register your book for convenient access to downloads, updates, and/or corrections as they become available. See inside book for details.
Digital Color Management
Author: Jan-Peter Homann
language: en
Publisher: Springer Science & Business Media
Release Date: 2008-09-25
The use of differing input and output equipment (scanners, monitors, printers, etc.) in computer-aided publishing often results in the unsatisfactory reproduction of color originals in print and online media. This is the first book presenting the basics and strategies for color management in the print publishing workflow with focus on producing according ISO 12647-2 and other standards. The user learns what to expect from color management according to the ICC-standard and how to avoid the pitfalls. The terminology is oriented on practicing professionals for print production.
It's Not the Size of the Data -- It's How You Use It
In this invaluable resource, discover how to conduct smarter marketing strategies using analytics and dashboards to get the most out of your data. Did you know that your business already has the world’s greatest information-tracking team working tirelessly for you 24/7 to gather all the info you could possibly need to find your next customers? Between brand tracking, CRM programs, and online behavior tracking, as well as the always-dependable trade shows and satisfaction studies, mounds of marketing metrics are being generated for you across various touchpoints and channels. Locked in the vast quantity of information are accurate, data-driven answers to every marketing question--and analytic dashboards are the key to finding it all. In It’s Not the Size of the Data--It’s How You Use It, marketing expert Koen Pauwels introduces you to these transformative web-based tools that gather, synthesize, and visually display essential data in real time, directly connecting marketing with performance. He then supplies a simple yet rigorous methodology that explains step by step how to: Gain crucial IT support Build a rock-solid database Select key leading performance indicators Design the optimal dashboard layout Use marketing analytics to improve decisions and reap rewards There is simply too much customer-produced information out there today for marketing teams to go with gut decisions or the same old standbys. Dashboard analytics will bring scientific precision and insight to the marketing efforts of any size organization, in any industry, and turn this eye-popping data into a specific plan of attack.