The Solotype Catalog Of 4 147 Display Typefaces

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The Solotype Catalog of 4,147 Display Typefaces

The author of many books on typography, Dan X. Solo was also the proprietor of his own typography shop in Oakland, California — an establishment dedicated to unusual typography and special effects. This comprehensive catalog offers graphic designers a dazzling selection of over 4,000 typefaces and optical effects available from Solotype Typographers. Here, in Solo's words, is "a great cast of characters" — the alphabet — abetted by a cornucopia of typographical ideas and an endless resource of letters, words, phrases, slogans, logos, humorous comments, headlines, and graphic symbols. Individual sections of the book display a rich variety of typefaces in categories such as Condensed, Victorian, Art Nouveau, Art Deco, Rustic, Thick-and-tin, Calligraphic, Uncials, Latins, and Blackletter. Samples are imaginatively presented. "Stagecoach," for example, is printed in Fargo typeface, evoking dusty trails, rawhide, and ten-gallon hats, while "Sizzling summer savings" appears appropriately in the flamboyant Firebug typeface. All typefaces are indexed for quick and easy reference. As entertaining as it is practical and useful, this impressive treasury of versatile typefaces and optical effects will be indispensable to busy commercial artists as an inexhaustible source of typographic ideas and a "swipe file" of words, phrases, and letters for use in graphic art projects.
Modern Typography

"In a survey of developments since 1700, this book proposes a new understanding of modern typography: as something larger and more deeply rooted than a modernism of style. Rather, 'modern' is taken to imply an articulate consciousness of action. The book's treatment lays stress on debates over principle and explanations of practice. But full weight is given to the social, technical and material bases of the activity; and the argument is illustrated by freshly made photographs of items not often reproduced before. Sources of information are discussed and extensively listed. The book thus contributes on several levels: as a brisk narrative of historical development, as a springboard for further investigation, as a delineation of modern typography." "Published first in 1992, Modern typography is now issued in a revised and updated second edition."--BOOK JACKET.