The Reputation Playbook
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The Reputation Playbook
Author: Jennifer Janson
language: en
Publisher: Harriman House Limited
Release Date: 2014-10-06
Why do some companies have a seemingly flawless reputation while others constantly fight a losing battle? Maybe you've always kept social media at arm's length, but the thought of a crisis unfolding online keeps you awake at night. Or you are aware you should be giving clearer direction to your team in the area of reputation building, but aren’t sure what to demand or what questions to ask. If so, then the Reputation Playbook is for you. The fundamental principles of reputation-building haven't changed for decades, but the advent of social media means transparency around how a business acts has. News, good or bad, now travels at internet speed, so to protect and enhance its reputation a business needs to be prepared to respond in real time, whether to customer interaction, news stories or operational errors. And as the leader of your business, the reputation buck stops with you. Your team expects, and needs, you to take the lead. You don't need to know the how when it comes to using social media, but you do need to know why it is critical that it’s on your radar. So you won't find instructions on how to use the various social media platforms in the Reputation Playbook. You will find a lively and insightful examination of how social media affects corporate reputation-building, filled with practical advice and punctuated with real-life examples from the companies that are doing it right - and those that have got it wrong. Jennifer Janson has gathered data and thoughts from the world’s leading thinkers on corporate reputation and also provides a framework for evaluating and mitigating your business' reputational risks. Most important, the Playbook tells you what questions to ask of those around you to ensure your business is building a strong reputation, and minimising the risk of reputational damage, long before a crisis arises. It is time to think about how your business reputation is affected by social media. All you need to get you started is the Reputation Playbook.
Palo Alto Networks Security Operations Professional Certification Practice 300 Questions & Answer
Author: QuickTechie.com | A career growth machine
language: en
Publisher: QuickTechie.com | A career growth machine
Release Date:
Palo Alto Networks Certified Security Operations Professional – Complete Exam Guide with Practice Q&A is a comprehensive resource, meticulously crafted to ensure confident preparation for the Security Operations Professional certification exam. This essential guide, available through QuickTechie.com, is specifically designed for Security Operations Center (SOC) professionals seeking to validate their profound understanding of Palo Alto Networks' Cortex portfolio and to demonstrate job-ready skills crucial for modern security operations. This book simplifies the intricate certification process by offering clear, concise explanations of each exam domain. It integrates real-world examples and targeted practice questions to solidify knowledge, making it an invaluable asset for anyone aiming to master the core competencies required to effectively apply and manage Palo Alto Networks Cortex solutions within real-world SOC environments.
The Practical Playbook
Author: J. Lloyd Michener
language: en
Publisher: Oxford University Press, USA
Release Date: 2016
For the first time, The Practical Playbook offers professionals in primary care and public health a roadmap to integrating their work with the larger goals of population health. Drawing on the experiences of hundreds of public health and primary care professionals from across the US, The Practical Playbook is the new benchmark for primary care and public health practitioners working to improve population health.