The Cold Start Problem How To Start And Scale Network Effects Pdf
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The Cold Start Problem
'A true Silicon Valley insider' Wired Why do some products take off? And what can we learn from them? The hardest part of launching a product is getting started. When you have just an idea and a handful of customers, growth can feel impossible. This is the cold start problem. Now, one of Silicon Valley's most esteemed investors uncovers how any product can surmount the cold start problem - by harnessing the hidden power of network effects. Drawing on interviews with the founders of Uber, LinkedIn, Airbnb and Zoom, Andrew Chen reveals how any start-up can launch, scale and thrive. _ 'Chen walks readers through interviews with 30 world-class teams and founders, including from Twitch, Airbnb and Slack, to paint a picture of what it takes to turn a start-up into a massive brand' TechCrunch 'Articulates the stages that every product must go through to be successful . . . and illustrates what companies need to do to achieve them' Forbes
Secrets Of Machine Learning: How It Works And What It Means For You
Cutting through the mass of technical literature on machine learning and AI and the plethora of fear-mongering books on the rise of killer robots, Secrets of Machine Learning offers a clear-sighted explanation for the informed reader of what this new technology is, what it does, how it works, and why it's so important.The surge in computer processing power along with the sheer quantities of training data available, means machine learning is now possible in ways wholly unthinkable just five years ago. Computers can recognize potential lung cancer better than doctors, detect fraud better than bankers, and create fake video almost impossible to tell from the real thing. And next, they are likely to drive our cars.Journalist and news product manager Tom Kohn gets to the heart of the revolutionary new technology that is developing all around us, explaining with precision how the different facets of machine learning work, how companies are using it, and why it is permeating all parts of society right now. The book guides readers through the arcane science and jargon in a clear and understandable way, but is detailed enough that it doesn't gloss over the hard technical concepts.If you want to know why Siri sometimes misunderstands you, how Netflix recommends your movies, and how machine learning will affect your job — read this book.
Ecosystem-Led Growth
A blueprint to new levels of company growth leveraging your firm’s Partner Ecosystem In Ecosystem-Led Growth: A Blueprint For Sales and Marketing Success Using the Power of Partnerships, veteran entrepreneur and tech leader Bob Moore delivers an intuitive and insightful guide to using your company’s Partner Ecosystem to unlock countless leads, break sales records, scale your organization, and build a once-in-a-generation business. In the book, you’ll discover why partnerships are no longer the domain of “partner people” schmoozing at conferences. Instead, they can be used to unlock vast amounts of data, new relationships, and scalable growth plays. You’ll learn about: Transformational technologies that bring partner data to your fingertips Savvy companies and executives who convert that data into untapped growth opportunities Real-world examples of go-to-market leaders at dozens of leading tech companies implementing a powerful new perspective on growth An indispensable roadmap to an exciting new strategy for scaling your firm, Ecosystem-Led Growth will earn a place on the bookshelves of managers, executives, founders, entrepreneurs, salespeople, marketers, and anyone else interested in taking their company to new heights.