The Business Value Of Computers
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The Business Value of Computers
Author: Paul A. Strassmann
language: en
Publisher: Information Economics Press
Release Date: 1990
The book addresses the practical needs of executives responsible for planning, budgeting & justifying information technology expenditures. Written by the former chief information executive (1956-1978) & vice president of strategic planning (1978-1985), author of the widely acclaimed & translated INFORMATION PAYOFF - THE TRANSFORMATION OF WORK IN THE ELECTRONIC AGE (Free Press, 1985), lecturer & university professor. Reviews: "A New Bible for Management Information Systems. An eminently readable book made more so by a playful sense of humor" -Information Week-; "Strips away obfuscation that has concealed the real value of computers." (The Financial Post); "A true path to the Holy Grail of business value." (Computer Weekly); "Some surprising answers to familiar questions cast new light on investing profitably in computer hardware & software." (The Conference Board); "All those either transfixed or baffled by the powers & potential of computers would do well to heed Strassmann's advice." (Daily Telegraph); "Measuring managerial productivity is the key to knowing how to invest in information technology. Strassmann's new book sets out the results of his research in detail. His argument comes through clearly." (The Financial Times).
Cloudonomics
"The ultimate guide to assessing and exploiting the customer value and revenue potential of the CloudA new business model is sweeping the world--the Cloud. And, as with any new technology, there is a great deal of fear, uncertainty, and doubt surrounding cloud computing. Cloudonomics radically upends the conventional wisdom, clearly explains the underlying principles and illustrates through understandable examples how Cloud computing can create compelling value--whether you are a customer, a provider, a strategist, or an investor. Cloudonomics covers everything you need to consider for the delivery of business solutions, opportunities, and customer satisfaction through the Cloud, so you can understand it--and put it to work for your business. Cloudonomics also delivers insight into when to avoid the cloud, and why. Quantifies how customers, users, and cloud providers can collaborate to create win-wins Reveals how to use the Laws of Cloudonomics to define strategy and guide implementation Explains the probable evolution of cloud businesses and ecosystemsDemolishes the conventional wisdom on cloud usage, IT spend, community clouds, and the enterprise-provider cloud balance Whether you're ready for it or not, Cloud computing is here to stay. Cloudonomics shows how the business model of the Cloud offers insights to executives, practitioners, and strategists in virtually any industry--not just technology executives but also those in the marketing, operations, economics, venture capital, and financial fields"--
Modern Computer Strategies for Business Value
Author: Pasquale De Marco
language: en
Publisher: Pasquale De Marco
Release Date: 2025-04-28
In the ever-evolving digital landscape, businesses face the challenge of harnessing technology to drive growth, innovation, and competitive advantage. Modern Computer Strategies for Business Value rises to this challenge, providing a comprehensive guide to unlocking the true potential of computers in the modern business world. This book delves into the multifaceted role of IT in the digital age, highlighting its impact on productivity, innovation, and strategic decision-making. It provides practical insights into aligning IT investments with business objectives, maximizing the value of technology investments, and mitigating cybersecurity risks. The book also explores the transformative potential of emerging technologies, such as artificial intelligence, cloud computing, and blockchain, and their implications for business growth and resilience. Through a blend of theoretical concepts, real-world case studies, and expert insights, Modern Computer Strategies for Business Value equips readers with the knowledge and tools they need to navigate the complexities of the digital era. It emphasizes the importance of embracing adaptability and agility, fostering a culture of innovation, and empowering employees to thrive in the digital workplace. Whether you are a business leader, an IT professional, or an entrepreneur seeking to leverage technology for success, this book is an invaluable resource. It provides a roadmap for leveraging IT to drive measurable business outcomes, create sustainable competitive advantage, and position your organization for long-term success in the rapidly evolving digital landscape. Furthermore, Modern Computer Strategies for Business Value addresses the ethical and societal implications of technology, exploring the role of businesses in promoting responsible and sustainable practices in the digital age. It challenges readers to consider the broader impact of their technological choices and provides guidance on how to harness technology for positive societal change. With its comprehensive coverage of key topics, thought-provoking insights, and practical strategies, Modern Computer Strategies for Business Value is an indispensable guide for organizations seeking to thrive in the digital age. It empowers readers to make informed decisions, optimize their IT investments, and unlock the transformative potential of technology to achieve remarkable business outcomes. If you like this book, write a review on google books!