The Brain Audit Why Customers Buy And Why They Don T By Sean D Souza
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The Brain Audit
Introducing the Brain Audit: A system that's 5000 years old! If you're looking for something new, you won't find it here. The Brain Audit is based on thousands of years of solid psychology. It shows you how the brain is not random at all, but in fact responds in sequence to psychological triggers. Getting this information could get you to control a sales situation like never before. You will be shocked at how simple this is. Frustration is what you will feel when you realise how much money you've left on the table in the past because you ignored this simple, ancient wisdom! Could it really be this simple? Could you literally get inside the customer's brain and get definite results? The answer is YES! Armed with this knowledge, you will actually see the steps going through the customer's brain and you will be able to pre-empt every single step and counter it, resulting in the sale. Best of all, you can use the Brain Audit Techniques on your website, business cards, brochures, leaflets--even in your powerpoint presentations and your sales techniques. It is one heck of a power packed toy that will enable you to create and close much bigger chunks of sales.
How The Hell Do You Write A Book?
It's never been easier to write and publish your own business book... right up until the moment you sit down to start. In this entertaining page-turner of a guide, author and book-writing expert Vicky Fraser breaks down years of experience writing and self-publishing for herself and a host of clients to share everything you need to write your own business book – and use it to grow your business. You'll discover: * How to overcome the Blank Page Of Doom – permanently. * Why your Inner Dickhead wants to sabotage you, and how to stop it. * Where to find inspiration and how to cultivate your hidden creativity. * How to avoid looking like an amateur (tips and tricks to make you look like the professional you are). * Why tedious writing is "fear masquerading as professionalism" – and how to add a little outrageous flair. * How to destroy fluff and waffle so your business book isn't overstuffed and dull. * What to do at the end of your book so your reader yells, "Shut up and take my money!" * Why authors abandon their book projects – and how to make sure you finish yours. * And much more... Grab a copy of How The Hell Do You Write A Book now to unleash your inner author and write the book that could transform your business.
Sternstunde für Unternehmer 2011/2012
Wir haben uns dazu entschlossen, bei diesem Buch dasselbe Prinzip wie für die Sternstunde für Unternehmer anzuwenden. Mit anderen Worten, Sie finden in diesem Buch für jeden etwas, ob Sie die Macht der Neuro-Präsentation erlernen möchten oder Ihren Unternehmenserfolg durch eine Veränderung Ihrer Einstellung steigern wollen, ob Sie im Internet Erfolg haben möchten oder mit Xing den "Business-Turbo" einschalten wollen. In diesem Buch werden Sie fündig. Denn es ist für jeden Leser etwas dabei.