The Ai Playbook

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The AI Playbook

In his bestselling first book, Eric Siegel explained how machine learning works. Now, in The AI Playbook, he shows how to capitalize on it. “Eric Siegel delivers a robust primer on machine learning, the key mechanism in AI. A forward-looking, practical book and a must-read for anyone in the information economy.” —Scott Galloway, NYU Stern Professor of Marketing; bestselling author of The Four “An antidote to today’s relentless AI hype—why some AI initiatives thrive while others fail and what it takes for companies and people to succeed.” —Charles Duhigg, author of bestsellers The Power of Habit and Smarter Faster Better The greatest tool is the hardest to use. Machine learning is the world's most important general-purpose technology—but it's notoriously difficult to launch. Outside Big Tech and a handful of other leading companies, machine learning initiatives routinely fail to deploy, never realizing value. What's missing? A specialized business practice suitable for wide adoption. In The AI Playbook, bestselling author Eric Siegel presents the gold-standard, six-step practice for ushering machine learning projects, aka predictive AI projects, from conception to deployment. He illustrates the practice with stories of success and of failure, including revealing case studies from UPS, FICO, and prominent dot-coms. This disciplined approach serves both sides: It empowers business professionals, and it establishes a sorely needed strategic framework for data professionals. Beyond detailing the practice, this book also upskills business professionals—painlessly. It delivers a vital yet friendly dose of semi-technical background knowledge that all stakeholders need to lead or participate in machine learning projects, end to end. This puts business and data professionals on the same page so that they can collaborate deeply, jointly establishing precisely what machine learning is called upon to predict, how well it predicts, and how its predictions are acted upon to improve operations. These essentials make or break each initiative—getting them right paves the way for machine learning's value-driven deployment. A note from the author: The buzzword AI can mean many things, but this book is about the most vital use cases of machine learning, those designed to improve large-scale business operations—aka predictive AI or predictive analytics.
The Deep Learning AI Playbook

Just like any new technology, what perplexes many is the question of how to apply Deep Learning in a business context. Technology that is disruptive does not automatically imply that the development of valuable use cases are apparent. For years, many people could not figure out how to monetize the World Wide Web. We are in that same situation with Deep Learning AI. The developments are mind-boggling but the monetization is far from being obvious.Deep Learning Artificial Intelligence involves the interplay of Computer Science, Physics, Biology, Linguistics and Psychology. In addition to that, it is technology that can be extremely disruptive. Furthermore, the ramifications to society and even our own humanity can be immense. There are few subjects that are as captivating and as consequential as this. Surprisingly, there is very little that is written about this new technology in a more comprehensive and cohesive way. This book is an opinionated take on the developments of Deep Learning AI.
The AI Value Playbook

Author: Lisa Weaver-Lambert
language: en
Publisher: Packt Publishing Ltd
Release Date: 2024-08-30
Learn from real-world examples how leveraging AI, including machine learning and generative AI, is imperative for businesses to navigate risk, drive value, and gain a competitive advantage Key Features Understand machine learning and generative AI terminology, concepts, and the AI technology stack. Learn from diverse real-world case studies narrated by business leaders in their own voice. Apply a value-driven approach to AI applications across multiple business sectors. Book DescriptionBusiness leaders are challenged by the speed of AI innovation and how to navigate disruption and uncertainty. This book is a crucial resource for those who want to understand how to leverage AI to drive business value, drawn from the firsthand experience of those who have been implementing this technology successfully. The AI Value Playbook focuses on questions frequently posed by leaders and boards. How can businesses adapt to these emerging technologies? How can they start building and deploying AI as a strategic asset to drive efficiency? What risks or threats need to be considered? How quickly can value be created? This book is a response to those demands. In a series of in-depth and wide-ranging conversations with practitioners, from CEOs leading new generative AI-based companies to Data Scientists and CFOs working in more traditional companies. Our experts share their hard-earned wisdom, talking candidly about their successes and failures, and what excites them about the future. These interviews offer unique insights for business leaders to apply to their own organizations. The book distils a value-driven playbook for how AI can be put to work today.What you will learn Fundamentals of AI concepts and the tech stack How AI works with real-world practical applications How to integrate into your company's overall strategy How to incorporate generative AI in your processes How to drive value with sector-wide examples How to organize an AI-driven operating model How to use AI for competitive advantage The dos and don'ts of AI application Who this book is for The AI Value Playbook is aimed at supporting non-technical executives and board members to quickly formulate a perspective on how to integrate AI. This book addresses the gap in data and AI knowledge in leadership teams that have an appetite for nuanced, targeted and practical solutions. It includes which levers and processes to consider to future-proof their business. It speaks to an audience interested in understanding how AI can drive value for their organisations.