Social Media Geek To Geek
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Social Media Geek-to-Geek
Geeks tend to be skeptical about social media, especially about its role in anything serious or substantial. Perhaps that is only natural, given that your average geek has fine-tuned analytical abilities and antennae that are always up to detect snake oil. And yet nobody, not even the geekiest geek, can afford to ignore the opportunity and the power that lies in deploying social media for marketing technology, both to geeks and to the rest of the world.Social Media Geek-to-Geek explores the increasingly vital role that social media can play in technology marketing efforts and reveals how you, in a marketing strategy, analysis or implementation role, can harness its energy for your company. Peppered with actionable wisdom from start to finish, this handy title enables every technology marketer to appreciate the galvanizing capabilities of social media, all made possible by geek abilities, intelligence and insight.
Producing New and Digital Media
Producing New and Digital Media is your guide to understanding new media, diving deep into topics such as cultural and social impacts of the web, the importance of digital literacy, and creating in an online environment. It features an introductory, hands-on approach to creating user-generated content, coding, cultivating an online brand, and storytelling in new and digital media. This book is accompanied by a companion website—designed to aid students and professors alike—that features chapter-related questions, links to resources, and lecture slides. In showing you how to navigate the world of digital media and also complete digital tasks, this book not only teaches you how to use the web, but understand why you use it. KEY FEATURES For students- a companion site that features research resources and links for further investigation For instructors- a companion site that features lecture slides, a sample syllabus, and an Instructor’s Manual. Features a unique approach that covers media studies aspects with production and design tutorials. Covers up-to-date forms of communication on the web such as memes, viral videos, social media, and more pervasive types of online languages.
The Geek's Guide to Dating
You keep your action figures in their original packaging. Your closets are full of officially licensedStar Wars merchandise. You’re hooked on Elder Scrolls and Metal Gear but now you’ve discovered an even bigger obsession: the new girl who just moved in down the hall. What’s a geek to do? Take some tips from The Geek’s Guide to Dating. This hilarious primer is jam-packed with cheat codes, walkthroughs, and power-ups for navigating the perils and pitfalls of your love life with ease. Geeks of all ages will find answers to the ultimate questions of life, the universe, and everything romantic, from First Contact to The Fellowship of the Ring and beyond. Full of whimsical 8-bit illustrations, The Geek’s Guide to Dating will teach fanboys everywhere to love long and prosper.