Shell Petrol Price


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Business Economics


Business Economics

Author: Rob Dransfield

language: en

Publisher: Taylor & Francis

Release Date: 2024-10-21


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Business Economics introduces the theory and practice of economics for non-specialist students new to the topic. This second edition of Business Economics is designed to provide a general introduction to the discipline of business economics, covering an important part of first-year studies and beyond. The new edition retains the successful structure of the previous edition but, like any good business economics text, includes new and updated case studies and examples to reflect present-day economic global realities. Suitable for introductory-level students who are seeking a comprehensive but accessible way into the subject, Business Economics is bolstered by a host of activities, review questions and further reading, making it the ideal choice for undergraduate students and lecturers.

Sales Promotion


Sales Promotion

Author: Julian Cummins

language: en

Publisher: Kogan Page Publishers

Release Date: 2002


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This book spells out the tried and tested methods that companies use to stay ahead in the sales promotion race. It details the offers that win new customers and keep existing ones buying. This book amounts to a DIY sales promotion kit.

An Introduction to Economics


An Introduction to Economics

Author: Berkeley Hill

language: en

Publisher: CABI

Release Date: 2021-06-23


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Updated and revised, this fifth edition incorporates recent developments in the environment in which agriculture operates. Issues that have gained prominence since the previous edition (2014) include climate change and agriculture's mitigating role, concern with animal welfare, the social contributions that agriculture makes, risks associated with globalization, and rising concern over sustainability. Important for UK and EU readers are the adjustments needed now that the UK is no longer a member of the European Union and the nature of the national policies developed to replace the EU's Common Agricultural Policy. Containing all the major economic principles with agriculture-specific examples, An Introduction to Economics, 5th Edition provides a rounded and up-to-date introduction to the subject. The inclusion of updated chapter-focused exercises, essay questions and suggestions for further reading make this textbook an invaluable learning tool.