Scaling Conversations
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Scaling Conversations
Find out what your customers and employees are really thinking with this indispensable resource Scaling Conversations: How Leaders Access the Full Potential of People delivers invaluable strategies for how leaders can make their communications more inclusive and access the voices of those employees who rarely feel empowered to speak up. As constituent numbers scale, leaders have traditionally struggled to make communications a conversation with the entire organization, settling instead for small focus groups, talking at people in town halls, and delivering surveys after the fact. The result is exclusive, narrow decision-making that disengages and under-utilizes talent and human capital. And now, as the remote environment grows, the challenge and imperative for engaging conversations on a wider scale is even greater. Scaling Conversations provides the solution. Having led a remote team for over a decade and having worked with thousands of leaders across North America, Dave MacLeod teaches you how to: Scale your business by listening to the voices that really matter Access and maximize the human capital in your organization Make decisions that create unity and move the group forward Decrease employee turnover caused by poor communication Within these pages, you'll learn how to better facilitate conversations with a wider and more representative array of clients and employees, and not just the loudest ones in the town hall meeting or Slack channel. Perfect for any leader who's responsible for understanding what employees are really feeling and thinking, Scaling Conversations also belongs on the bookshelves of anyone who wants to learn how to discover what the “silent majority,” who are often drowned out by the loudest people in the room, actually believes.
Scaling Conversations
Find out what your customers and employees are really thinking with this indispensable resource Scaling Conversations: How Leaders Access the Full Potential of People delivers invaluable strategies for how leaders can make their communications more inclusive and access the voices of those employees who rarely feel empowered to speak up. As constituent numbers scale, leaders have traditionally struggled to make communications a conversation with the entire organization, settling instead for small focus groups, talking at people in town halls, and delivering surveys after the fact. The result is exclusive, narrow decision-making that disengages and under-utilizes talent and human capital. And now, as the remote environment grows, the challenge and imperative for engaging conversations on a wider scale is even greater. Scaling Conversations provides the solution. Having led a remote team for over a decade and having worked with thousands of leaders across North America, Dave MacLeod teaches you how to: Scale your business by listening to the voices that really matter Access and maximize the human capital in your organization Make decisions that create unity and move the group forward Decrease employee turnover caused by poor communication Within these pages, you'll learn how to better facilitate conversations with a wider and more representative array of clients and employees, and not just the loudest ones in the town hall meeting or Slack channel. Perfect for any leader who's responsible for understanding what employees are really feeling and thinking, Scaling Conversations also belongs on the bookshelves of anyone who wants to learn how to discover what the “silent majority,” who are often drowned out by the loudest people in the room, actually believes.
Turn Conversations Into Business Opportunities: Human Selling In A Digital World
Turn Conversations Into Business Opportunities is about rediscovering the power of real interaction in an increasingly digital landscape. Whether it’s a comment thread, a DM, a Zoom call, or a reply to an email, every conversation has the potential to open a door—if you know how to lead it with intention. This isn’t about awkward pitches or spammy tactics. It’s about listening deeply, responding meaningfully, and spotting the subtle cues that signal interest, need, and readiness. It’s about turning connection into collaboration—and dialogue into deals. The best sales aren’t manufactured. They’re discovered—through moments of shared humanity. This book will help you approach every interaction like a potential opportunity—not by being pushy, but by being present. In business, conversations are currency. And you’re already having them. Make them count.