Sap Crm Course
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Discover SAP CRM
Its a fact: companies that lose their customers undivided attention and sight of their customers needs will lose those customers. SAP CRM provides you with the tools you need to attract and retain quality customers. Whether youre new to SAP or need to brush up on SAP CRM, this book will explain the core areas of CRM in an easy-to-understand manner. Youll understand what SAP CRM is, how it can improve your relationship with your customers, and how it can enhance cost effectiveness while improving profitability. Supported by customer case studies and practical insight, youll see the benefits that SAP CRM offers in the real world.
Implementing SAP® CRM
In today's competitive business environment, most companies realize that the better they can manage their customer relationships, the more successful they will become. Customer Relationship Management (CRM) software systems are key tools for companies to manage the customer-facing processes of their businesses. However, many companies have resisted implementing this most critical customer-oriented application due in large part to the lack of a single-point resource on implementing a CRM system. This book attempts to fill that gap. Implementing SAP® CRM will help technologists and managers come to grips with the vision, concept, and technology of CRM. It begins by laying out the groundwork for understanding CRM. It explains the concept and context of CRM and the tangible business benefits of CRM adoption. Demonstrating a professional approach to the evaluation and selection of SAP, it details the critical success factors (CSFs), patterns, and anti-patterns of a successful SAP CRM implementation. CRM implementations can add significant benefit to the company’s bottom line only if the company first transforms itself into a customer-centric and customer-responsive enterprise. This book explains what it means to be a customer-centric and responsive enterprise, and provides a framework for business operations based on customer relationships, rather than the traditional four Ps (product, positioning, price, promotion). It further spells out business process reengineering (BPR) strategies to configure internal business processes and operations with SAP CRM to improve customer-facing strategies, services, and relationships.
SAP S/4HANA Sales Certification Guide
Preparing for your sales or sales upskilling exam? Make the grade with this SAP S/4HANA Sales 1909 and 2020 certification study guide! From availability checks to shipping, this guide will review the key technical and functional knowledge you need to pass the test. Explore test methodology, key concepts for each topic area, and practice questions and answers. Your path to sales certification begins here!Highlights include:1) Exams C_TS460_1909 and C_TS460_2020 2) Upskilling exams C_TS462_1909 and C_TS462_20203) Organizational structures4) Master data5) Sales documents6) Availability checks7) Pricing8) Shipping9) Billing10) Simplifications