Retailing As A Career
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General Merchandise Retailing: Career Competencies in Marketing Series, Text-Workbook
This competency-based series is designed to give students a competitive advantage as they market themselves to potential employers. Fulfillment of customers' wants and needs at a fair profit is the focus of each text-workbook.
First Steps in a Retail Career
This guide includes a basic introduction to retail concepts and a profile of the current retail industry for both students and professors. Giving tips to those with or without retail experience on workplace communication, customer interaction, and sales techniques, this guide provides a strong foundation for developing career skills in the retail industry. Also discussed are overall safety in the workplace and the minimization of theft. With activities and discussion points throughout, this resource facilitates active participation and conversation.
First Steps in Retail Management
This second edition continues to provide an invaluable introduction to retail management concepts for those progressing into management levels of retailing. The book is a practical text for use in conjunction with the relevant curricula and competency-based training resources.