Redefining Management Practices And Marketing In Modern Age

Redefining Management Practices and Marketing in Modern Age

Proceedings of the 5th International Conference on the Role of Innovation, Entrepreneurship and Management for Sustainable Development (ICRIEMSD 2024)

This book is an open access. The 5th International Conference on the Role of Innovation, Entrepreneurship and Management for Sustainable Development aims to bring together academicians, researchers, industry experts and students to exchange and share their experiences and research results on all aspects of Innovation, Entrepreneurship, Management and Information Technologies. This conference will provide a premier interdisciplinary platform to all the participants to present and discuss the most recent innovations, trends and concerns in the fields of Innovation, Entrepreneurship, Management and Information Technology.

Digital Solutions and the Case for Africa’s Sustainable Development

African economies can benefit tremendously from the new wave of digital innovation and information technology by using it to build and maintain sustainable systems. However, the gap in the theory and practice of providing these solutions remains poorly understood and difficult to fill. Only by addressing this gap head-on can it be traversed to the greater benefit of African citizens. Digital Solutions and the Case for Africa’s Sustainable Development is a pivotal reference source that presents existing technologies and their relevant solutions and further inspires inventions and innovation to provide sustainable solutions to African problems. Highlighting a wide range of topics including artificial intelligence, cryptocurrency, and digital identity, this book is ideally designed for government officials, public officials, computer engineers, economists, IT specialists, entrepreneurs, researchers, academicians, and students.