Publishing In The Digital Age

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Books in the Digital Age

Thanks to the dramatic advances offered by the digital revolution, the publishing industry is currently undergoing a period of profound and turbulent change. This text looks at the industry in the US and the UK during the last two decades, addressing problems and revealing challenges and opportunities.
Publishing in the Digital Age

The world of publishing is evolving at an ever-increasing speed, with developments in digital workstreams and products, customer expectation, enriched content curation, and user-generated content becoming commonplace. In Publishing in the Digital Age: How Business Can Thrive in a Rapidly Changing Environment, Ross discusses the most significant and recent developments in educational and trade publishing, educational technology, and marketing that has enabled a new generation of content creators reach more consumers. It is the only book that addresses disruption in the industry head on. Building on the insights from his last book, Dealing with Disruption: Lessons from the Publishing Industry, Ross takes a fresh look at the publishing environment and provides the reader with a clear view of how publishing has evolved and how it has benefitted consumers regardless of their preferred medium for accessing knowledge. Through an examination of what has worked and what has not, and with Ross's unique perspective of more than 35 years of publishing success, The Publishing Industry and Disruption presents an indispensable overview of the publishing industry, how it has evolved during the first quarter of the 21st Century, and how publishers, content providers, and consumers can benefit from the many options that are available today. With insights from industry leaders, Ross discusses new opportunities on the Web, streaming services, and audio formats. He reviews new publishing platforms and provides a practical guide for content developers to address the knowledge needs of their constituents by giving readers real-life, actionable examples of how best to publish their content consistent with users' purchasing preferences. The book will be of interest to specialists in education--K-12 and higher education; the non-fiction trade; corporate education trainers; and specialist sectors such as scholarly, technical, and medical publishing. It includes clear applications for any business that is undergoing transformation or is forced to make a radical pivot because of sudden environmental changes or market conditions.
The Future of the Book in the Digital Age

With contributions from some of the world's leading authorities, this publication considers the future of the book in the digital age. As more books are published than ever before, this timely publication addresses a range of critically important themes relating to the book - including the present and future for publishing, libraries, literacy and learning in the information society. In the early 1990s the printed word appeared to be facing a terminal crisis, threatened from all sides by new media and other forms of entertainment. Subsequently the book has proved to be resilient in the face of these challenges, confounding the predictions of those who saw its replacement, whilst digital technology is providing mechanisms that enhance our ability to produce and distribute printed books. New developments, such as the growth of self-publishing and print on demand, and initiatives from major players such as Amazon and Google, mean that the printed book is in the middle of great changes. - Chapters by leading experts in the field of publishing studies and information science - A broad range of perspectives on key issues such as print on demand and digital publishing - Contributions from around the world