Motivating People
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Why Motivating People Doesn't Work . . . and What Does
Author: Susan Fowler
language: en
Publisher: Berrett-Koehler Publishers
Release Date: 2017-02-27
A top leadership consultant says: Stop trying to motivate people! Find a powerful alternative to the carrot and stick in this science-driven guide. It's frustrating for everyone involved and it just doesn't work. You can't motivate people—they are already motivated, but generally in superficial and short-term ways. In this book, Susan Fowler builds upon the latest scientific research on the nature of human motivation to lay out a tested model and course of action that will help leaders guide their people toward the kind of motivation that not only increases productivity and engagement but that gives them a profound sense of purpose and fulfillment. Fowler argues that leaders still depend on traditional carrot-and-stick techniques because they haven't understood their alternatives and don't know what skills are necessary to apply the new science of motivation. Her Optimal Motivation process shows leaders how to move people away from dependence on external rewards and help them discover how their jobs can meet the deeper psychological needs—for autonomy, relatedness, and competence—that science tells us result in meaningful and sustainable motivation. Optimal Motivation has been proven in organizations all over the world—Fowler's clients include Microsoft, CVS, NASA, the Catholic Leadership Institute, H&R Block, Mattel, and dozens more. Throughout this book, she illustrates how each step of the process works using real-life examples—and offers a groundbreaking answer for leaders who want to get motivation right!
Why Motivating People Doesn't Work...and What Does, Second Edition
Author: Susan Fowler
language: en
Publisher: Berrett-Koehler Publishers
Release Date: 2023-05-16
Carrots and sticks are costing you your best people. Here's the leadership science that actually works. Most leaders aren't bad at motivating people—they're just using a model that neuroscience has already disproven. Built on decades of research and field-tested with organizations including Microsoft, NASA, CVS, and Mattel, this book replaces outdated reward-and-punishment thinking with a practical, proven process called “optimal motivation.” What you'll find inside: A clear explanation of why external rewards produce short-term compliance but kill long-term engagement The three core psychological needs—autonomy, relatedness, and competence—that drive meaningful and sustainable motivation A step-by-step framework leaders can apply immediately in real workplace situations Real client examples showing how the process works across industries and team sizes Practical language and coaching tools to help your people find genuine purpose in their roles This book is for managers, HR professionals, and organizational leaders who are tired of chasing engagement scores and want a research-backed alternative that actually sticks. It is not a collection of motivational tactics; it is a fundamental shift in how leaders understand human drive. If motivation on your team feels forced or fragile, this is where the change starts.
How to Motivate People
Managers are under increasing pressure to get results and may feel they need all the help they can get. They are responsible for achieving results through other people. Employees must not only be able to do what managers want them to do, they must want to do so. Completely revised and updated, this second edition continues to illustrate how to inspire individuals or teams to develop, appraise and empower to get the very best results. "How to Motivate People" reviews the principles of motivating staff to maximise performance. It sets out guidelines on how to: reduce negative feelings; boost positive feelings; create enthusiasm and involvement; and focus effort on key issues. This comprehensive guide provides practical guidelines and suggestions for action, leaving no stone unturned in exploring how to influence and motivate people.