Make It Clear

Make it Clear

The essentials of communication for professionals, educators, students, and entrepreneurs, from organizing your thoughts to inspiring your audience and ensuring what you say is remembered. Written by an MIT professor who taught his students these techniques for more than 40 years, Make It Clear explains how to communicate—how to speak and write to get your ideas across. Starting with the basics—finding your voice, organizing your ideas, making sure what you say is remembered, and receiving critiques ("do not ask for brutal honesty")—this essential resource is packed with advice that covers how to write to be understood, how to inspire, how to defeat writer's block, and much more: ·Why you should start with an empowerment promise and conclude by noting you delivered on that promise ·How a well-crafted, explicitly identified slogan, symbol, salient idea, surprise, and story combine to make you and your work memorable ·The VSN-C (Vision, Steps, News–Contributions) framework as an organizing structure and how to create and organize your ideas with a “broken–glass” outline ·How to prepare slides, writing and rewriting, and even choosing a type family Learning how to speak and write well will empower you and make you smarter. Effective communication can be life-changing—making use of just one principle in this book can get you the job, make the sale, convince your boss, inspire a student, or even start a revolution.

Do I Make Myself Clear?

A wise and entertaining guide to writing English the proper way by one of the greatest newspaper editors of our time. Harry Evans has edited everything from the urgent files of battlefield reporters to the complex thought processes of Henry Kissinger. He's even been knighted for his services to journalism. In Do I Make Myself Clear?, he brings his indispensable insight to us all in his definite guide to writing well. The right words are oxygen to our ideas, but the digital era, with all of its TTYL, LMK, and WTF, has been cutting off that oxygen flow. The compulsion to be precise has vanished from our culture, and in writing of every kind we see a trend towards more -- more speed and more information but far less clarity. Evans provides practical examples of how editing and rewriting can make for better communication, even in the digital age. Do I Make Myself Clear? is an essential text, and one that will provide every writer an editor at his shoulder.

Atomic Habits (MR-EXP)