Make Fail Repeat Creative Labor In The Start Up Age
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Make, Fail, Repeat: Creative Labor in the Start-Up Age
This book examines how the concept of 'Start-up' has transcended its original acceptation as a synonym for an early-stage, hi-tech company, to become a historically specific way of knowing and acting in the world. 'Start-up' is everywhere. The term has been employed since the 1970s to indicate any company with a limited operating history and in a phase of market discovery. In the 1990s, the term gained a more preciseconnotation, one connected to the kind of experimental, technology-based, and venture-backed businessesthat became the most visible embodiment of the New Economy techno-utopianism. Today, the term is widely known and used beyond managerial circles, so much so that it has become a subject of TV shows such as Shark Tank, MTV’s Dropout, and HBO’s irreverent series Silicon Valley. 'Start-up' is no longer just an economic and managerial concept but, the book argues, also a cultural phenomenon that is reshaping the way we conceive work in the 21st century. It does this by furthering the idea that withdrawal from traditional disciplinary regimes such as formal education and wage labor is a necessary step on the pathtoward professional realization and personal freedom. But what happens when one decides to leave the safe harbor of regular employment and set sail on the tumultuous waters of independent work? The book addresses this question through a 22-month ethnographic investigation of the Vancouver new media and digital industries. Through interviews with creative practitioners and participation in informal gatheringsfor tech workers, the book provides a compelling perspective on creative work in the start-up age.
Make, Fail, Repeat: Creative Labor in the Start-Up Age
This book examines how the concept of 'Start-up' has transcended its original acceptation as a synonym for an early-stage, hi-tech company, to become a historically specific way of knowing and acting in the world. 'Start-up' is everywhere. The term has been employed since the 1970s to indicate any company with a limited operating history and in a phase of market discovery. In the 1990s, the term gained a more preciseconnotation, one connected to the kind of experimental, technology-based, and venture-backed businessesthat became the most visible embodiment of the New Economy techno-utopianism. Today, the term is widely known and used beyond managerial circles, so much so that it has become a subject of TV shows such as Shark Tank, MTV’s Dropout, and HBO’s irreverent series Silicon Valley. 'Start-up' is no longer just an economic and managerial concept but, the book argues, also a cultural phenomenon that is reshaping the way we conceive work in the 21st century. It does this by furthering the idea that withdrawal from traditional disciplinary regimes such as formal education and wage labor is a necessary step on the pathtoward professional realization and personal freedom. But what happens when one decides to leave the safe harbor of regular employment and set sail on the tumultuous waters of independent work? The book addresses this question through a 22-month ethnographic investigation of the Vancouver new media and digital industries. Through interviews with creative practitioners and participation in informal gatheringsfor tech workers, the book provides a compelling perspective on creative work in the start-up age.
Why Startups Fail
If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.