It S Called Work For A Reason
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It's Called Work for a Reason!
Most business books on the market today stroke people's egos by telling them what they want to hear and by reinforcing what they already know. Larry Winget makes the case that poor results in the workplace are the result of apathy and poor performance. He points the finger of blame exactly where it needs to be pointed: the face of the reader.
It's Called Work for a Reason!
New York Times and Wall Street Journal bestselling author Larry Wignet offers sharp, unapologetic—and invaluable—advice for succeeding in the work world For all those who are frustrated at work, who seem to have no luck in business, who are underappreciated at the office, who are uninspired by their daily tasks, who just aren’t finding the career success they desire, Larry Winget is ready to share his wisdom: It’s called work for a reason. It's time for a swift kick in the pants from The Pitbull of Personal Development®, Larry Winget. Studies say that we actually work only half the time we are on the job. So then whose fault is it when we don’t get the results we want? Stop making excuses for your lack of success and stop acting like someone owes you a living. Larry is here to ruffle your feathers and show you how to take responsibility for your results. Whether you punch a clock, own your own business, or manage other people, Larry's advice will work for you. Find out why: • Success is simple • Teamwork doesn't work • Our co-workers are really only "co-goers" • Results are everything • You don't have to love your job (but it helps!) Remember the work ethic of your parents and grandparents and make yourself worth more than you cost. That's the way to get ahead, and there's no big secret that will get you there quicker.
Summary: The New Rules of Marketing & PR
The must-read summary of David M. Scott's book: "The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing & Online Media to Reach Buyers Directly". This complete summary of the ideas from David M. Scott's book "The New Rules of Marketing and PR" describes how, at one time, the only realistic way you could reach potential customers was to use expensive advertising or try to get media publishers to pick up on material placed by your PR firm. Today, the internet has completely changed the rules of marketing and PR forever. In his book, the author predicts that the real marketing and PR challenges in the years ahead will be to stay at the cutting edge of the various internet-based ways of communicating with customers. This summary will teach you how to succeed in the future by harnessing the power of the internet in order to reach more customers than ever before. Added-value of this summary: • Save time • Understand key concepts • Expand your knowledge To learn more, read "The New Rules of Marketing and PR" and find out how you can keep up with the changes brought by the internet and use them to your advantage.