Interviewing Users How To Uncover Compelling Insights Pdf
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Interviewing Users
Interviewing is easy, right? Anyone can do it… but few do it well enough to unlock the benefits and insights that interviewing users and customers can yield. In this new and updated edition of the acclaimed classic Interviewing Users, Steve Portigal quickly and effectively dispels the myth that interviewing is trivial. He shows how research studies and logistics can be used to determine concrete goals for a business and takes the reader on a detailed journey into the specifics of interviewing techniques, best practices, fieldwork, documentation, and how to make sense of uncovered data. Then Steve takes the process even further―showing the methods and details behind asking questions―from the words themselves to the interviewer’s actions and how they influence an interview. There is even a chapter on making sure that information gleaned from the research study is used by the business in such a way to make it impactful and worthwhile. Oh, and for good measure he throws in information about Research Operations. But, hey, that’s just the nuts and bolts of the book. The truly fun part is Steve’s voice and how he portrays this information through amusing anecdotes about his career, fascinating examples from other practitioners, and tips and tricks that only the most experienced UX researchers, like Steve, could come up with. As a nod to the pandemic, he offers ideas for the best way to interview someone remotely, and he also discusses personal bias―how to identify and deal with it so that it doesn’t affect interviews. Everyone will get something from this book. But beyond the requisite information, it’s simply a good read. And if you want another good read with stories galore, pick up Steve’s other book Doorbells, Danger, and Dead Batteries. "Quite simply the best book on when, why, and how you should conduct user interview studies." —Elizabeth F. Churchill, PhD, Senior Director, Google Who Should Read This Book? Anyone and everyone who is interested in finding out what makes their business tick, i.e., who their users are. Anyone and everyone who wants to learn how to interview and listen to people. Anyone and everyone, including CEOs, user researchers, designers, engineers, marketers, product managers, strategists, interviewers, and you. Takeaways User research is key for companies to include in their design and development process. The best way to do user research is through interviewing users and determining their needs. Interviewing can identify what could be designed or what is actually a problem. Teams who meet their users face-to-face will build better products. Field research takes a lot of preparation to be successful―and a solid plan in advance. There are critical techniques and frameworks for mapping human behavior. A good interviewer always puts their participants at ease. If you ask the right questions, you’ll get the right answers. A smart interviewer checks their worldview at the door. To establish a rapport with your interviewee, listen and don’t be judgmental. Research data is a combination of analysis and synthesis. The importance of research analysis must be continually highlighted and emphasized to the powers that be.
Improvement Science as a Tool for School Enhancement
Author: Susan P. Carlile
language: en
Publisher: Myers Education Press
Release Date: 2022-02-16
A 2023 SPE Outstanding Book Honorable Mention Improvement Science as a Tool for School Enhancement: Solutions for Better Educational Outcomes is a collection of equity-focused improvement science-in-action, school-based case studies led by practitioners. Chapter authors tell us how and why improvement science principles make system-wide improvements in classroom practice, how they learned from the problems encountered and, further, how they were then able to make changes within a school or district. A core principle of improvement science is variability in context (what works for whom and under what conditions)--a critical concept for improvement in each of the case studies. Each team analyzed their problem of practice from the perspective of the unique conditions in their context, considering what might work, and what might not work, and when the changes could be expanded for implementation school- or district-wide. Early chapters describe the actions of school personnel to embed social and emotional learning as well as how to serve historically underserved students during disasters. Trauma-informed and restorative practices embraced by all staff enhanced student outcomes and reduced educational disparities in classrooms and throughout the school. The content then explores how improvement science change processes improve chronic absenteeism and discipline issues through whole-school practices related to school climate. Centering student and family perception, developing representative systems, and facilitating collaborative improvement projects were found to measurably improve the experience of students, increase equity, reinforce democratic principles, and empower school stakeholders, especially those whose voices have historically been ignored, to create meaningful system-wide school improvement. Finally, the material in the book provides concrete examples of improvement science as it applies in real-setting to address high school advisories, graduation rates, services for multi-lingual learners, students with disabilities, and reading clubs. Each chapter has an equity focus. The editors and contributors provide examples of how to use the processes and tools of improvement science to increase equity system-wide. How to use improvement science to address educational disparities system-wide with urgency, commitment, and a belief in the success of every child, of every race, every ethnicity, gender, ability, and cultural identity, is the essence of this book. Perfect for courses such as: Educating For Equity And Social Justice │ Cultivating Culturally Responsive Classrooms │ Integrating Methods And Curriculum Design │ Inquiry, Assessment, And Instructional Design │ Foundations Of Culturally And Linguistically Responsive Practice │ Math Literacy │ Physical Education │ Professional Collaboration In Education │ Language And Literacy Development Of Diverse Learners │ Equal Opportunity: Racism; Diversity And Equity In Schools │ Cultural Proficiency In Schools │ Language And Power In Education │ Teaching For Equity In Literacy │ Supportive Classroom Communities │ Cultural Diversity In Literature │ Engaging Students In Writing │ Introduction To School Leadership │ Introduction To School Improvement │ Teacher Leadership And School Improvement To learn more about Improvement Science and see our full list of books in this area, please click through to the Myers Education Press Improvement Science website.
Computational Science and Its Applications – ICCSA 2021
The ten-volume set LNCS 12949 – 12958 constitutes the proceedings of the 21st International Conference on Computational Science and Its Applications, ICCSA 2021, which was held in Cagliari, Italy, during September 13 – 16, 2021. The event was organized in a hybrid mode due to the Covid-19 pandemic.The 466 full and 18 short papers presented in these proceedings were carefully reviewed and selected from 1588 submissions. The books cover such topics as multicore architectures, computational astrochemistry, mobile and wireless security, sensor networks, open source software, collaborative and social computing systems and tools, computational geometry, applied mathematics human computer interaction, software design engineering, and others. Part V of the set includes the the proceedings on the following workshops: International Workshop on Computational Geometry and Applications (CGA 2021); International Workshop on Collaborative Intelligence in Multimodal Applications (CIMA 2021); International Workshop on Computational Science and HPC (CSHPC 2021); International Workshop on Computational Optimization and Applications (COA 2021); International Workshop on Cities, Technologies and Planning (CTP 2021); International Workshop on Computational Astrochemistry (CompAstro 2021); International Workshop on Advanced Modeling E-Mobility in Urban Spaces (DEMOS 2021).The chapters "On Local Convergence of Stochastic Global Optimization Algorithms" and "Computing Binding Energies of Interstellar Molecules by Semiempirical Quantum Methods: Comparison between DFT and GFN2 on Crystalline Ice" are published open access under a CC BY license (Creative Commons Attribution 4.0 International License).