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20 Great Career-Building Activities Using Instagram and Snapchat
Author: Eduardo Lopez
language: en
Publisher: The Rosen Publishing Group, Inc
Release Date: 2016-12-15
With the landscape of social media changing rapidly, image-based platforms like Snapchat and Instagram are growing more popular as access to high-quality cameras become a part of daily life. To prepare students for success in writing, creating content, and marketing, this guide walks the reader through both of these exciting platforms, comparing their advantages and drawbacks. The twenty activities included give students concrete skills to develop as they consider their audience, map out plans for the content they plan to post, and learn how to use social media to attract the notice of colleges and employers.
Instagram is at the heart of global digital culture, having made selfies, filters and square frames an inescapable part of everyday life since it was launched in 2010. In the first book-length examination of Instagram, Tama Leaver, Tim Highfield and Crystal Abidin trace how this quintessential mobile photography app has developed as a platform and a culture. They consider aspects such as the new visual social media aesthetics, the rise of Influencers and new visual economies, and the complex politics of the platform as well as examining how Instagram's users change their use of the platform over time and respond to evolving features. The book highlights the different ways Instagram is used by subcultural groups around the world, and how museums, restaurants and public spaces are striving to be 'Insta-worthy'. Far from just capturing milestones and moments, the authors argue that Instagram has altered the ways people communicate and share, while also creating new approaches to marketing, advertising, politics and the design of spaces and venues. Rich with grounded examples from across the world, from birth pictures to selfies at funerals, Instagram is essential reading for students and scholars of media and communication.
Stop Looking at Your Phone
Haven’t you got something better to do? Our streets are filled with down-facing zombies, blocking up the pavements. We’d rather Instagram our food than eat it. We've forgotten how to have real actual conversations . And in the bedroom... well, that’s no place for Candy Crush Saga. It’s time we all repeated the life-changing maxim: STOP LOOKING AT YOUR PHONE. In his wonderfully deadpan instruction manual for our increasingly tunnel-visioned lives, illustrator Son of Alan taps into the strange truth of our obsession with the tiny screen. Revealing how ludicrous we've all become, and what wonders lie in stall for us a whole metre from our faces, this book will make you want to reclaim your life, your friends and your family from the tyranny of the backlit screen. You’ll laugh, sure, but it might also change your life.