Impacts Of Technology On Operations Management Adoption Adaptation And Optimization
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Impacts of Technology on Operations Management: Adoption, Adaptation, and Optimization
The impact of technology on operations management reshapes how organizations approach adoption, adaptation, and optimization of their processes. As businesses integrate advanced technologies such as automation, data analytics, and artificial intelligence, they are revolutionizing operational efficiency. The adoption of these technologies helps streamline workflows while enhancing decision-making capabilities. Adaptation strategically implements these innovations to align with organizational needs, while optimization drives continuous improvement by enabling precise performance tracking and predictive analytics. More exploration into these technological advancements may assist businesses in refining their operations, reducing costs, and achieving greater competitive advantage in today’s market. Impacts of Technology on Operations Management: Adoption, Adaptation, and Optimization examines the impact of technology on operations management within organizations. It explores solutions for business optimization, quality management, and product development using technology like AI, IoT, smart and digital technology, and data algorithms. This book covers topics such as circular economy, digital technology, and supply chains, and is a useful resource for computer engineers, managers, business owners, economists, scientists, academicians, and researchers.
Brand Creation and Management in the Phygital Era
In the evolving digital era, the fusion of physical and digital brand experiences—known as phygitalization—has become essential for brand relevance and success. As consumers increasingly expect seamless, meaningful interactions across both online and offline spaces, brands must strategically balance digital innovation with emotional authenticity. Effective brand management today involves not only delivering quality and efficiency but also creating culturally resonant, personalized experiences that inspire loyalty and action. This shift transforms branding from a corporate asset into a cultural symbol, deeply embedded in the identity and values of the communities it serves. This ability to master this synergy defines a brand’s competitive edge in the 21st century. Brand Creation and Management in the Phygital Era discusses in depth how to create and manage brands in physical and digital environments, taking into consideration the complexities and opportunities of phygitalization. It offers practical strategies, research insights, and neuro-branding techniques to build emotionally resonant and culturally relevant brands in a hybrid world. Covering topics such as brand credibility, influencer marketing, and virtual reality (VR), this book is an excellent resource for entrepreneurs, marketers, managers, students, educators, business leaders, researchers, academicians, and more.
Human-Centric AI in Digital Transformation and Entrepreneurship
Advanced intelligence systems including human-centric artificial intelligence (AI), perform tasks typically requiring human intelligence, such as reasoning, problem-solving, and decision-making. These systems often leverage machine learning techniques, enabling them to learn from data and improve over time. Futuristic technologies enable entrepreneurs to innovate sustainably, creating business growth opportunities while minimizing environmental impact. Additionally, smart innovations can help overcome physical, social, and economic barriers by providing access to education, healthcare, and other essential services. Further research is required to understand the entrepreneurial ecosystem within this new socio-technical paradigm. Human-Centric AI in Digital Transformation and Entrepreneurship addresses rising challenges and providing plausible solutions and support to turn problems into opportunities. It explores the ability of smart innovation to develop and employ new technologies and systems that enhance our lives by making them more efficient, sustainable, and connected. Covering topics such as brain organoids, healthcare chatbots, and returns on investment (ROI), this book is an excellent resource for entrepreneurs, business managers, technologists, IT specialists, engineers, medical professionals, government officials, policymakers, financial planners, professionals, researchers, scholars, academicians, and more.