How To Rule The World Podcast
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If Mayors Ruled the World
Author: Benjamin R. Barber
language: en
Publisher: Yale University Press
Release Date: 2013-11-05
"In the face of the most perilous challenges of our time--climate change, terrorism, poverty, and trafficking of drugs, guns, and people--the nations of the world seem paralyzed. The problems are too big for governments to deal with. Benjamin Barber contends that cities, and the mayors who run them, can do and are doing a better job than nations. He cites the unique qualities cities worldwide share: pragmatism, civic trust, participation, indifference to borders and sovereignty, and a democratic penchant for networking, creativity, innovation, and cooperation. He demonstrates how city mayors, singly and jointly, are responding to transnational problems more effectively than nation-states mired in ideological infighting and sovereign rivalries. The book features profiles of a dozen mayors around the world, making a persuasive case that the city is democracy's best hope in a globalizing world, and that great mayors are already proving that this is so"--
A Story is a Deal
In this highly anticipated follow-up to the Sunday Times bestseller The Science of Storytelling, acclaimed story guru Will Storr shows you how to engage and influence your audience to create irresistible pitches, build passionate brand loyalty, motivate teams and lead with effectiveness and charisma. Using the latest findings from social psychology, evolutionary psychology, organisational psychology and neuroscience, A Story is a Deal argues that we won't unlock the true power of story if we treat it merely as something we read on a page, see on a screen or hear in a speech. Storr shows how successful stories shape identities, which changes beliefs, drives action and achieves extraordinary results. With examples ranging from Aztec rituals to Apple's legendary advertising successes (and long-forgotten fails), A Story is a Deal lays out a revolutionary new method for creating the most persuasive messaging: by harnessing the power of our storytelling brains.
MAKE LIFE SIMPLE
Author: Andrew Gibson
language: en
Publisher: Fisher King Publishing
Release Date: 2020-06-15
Have you ever wanted a simpler life? Simpler relationships with partners, families, friends or at work? When you are stuck, would you like to find a simple and effective way to move forward? Would you like things to be different? Or to make a difference for others? Following on from the acclaimed ‘What’s Your URP?’, Andrew Gibson combines elements of storytelling, networking, social capital, and a host of useful tools to help you take control of your life. The methods he shares will reduce the time and money you spend on unnecessary complexities, help you look for the simple and effective next steps, and make more of a difference for yourself and your network. This book will change the way you look at life. You will spend more time looking outwards at how you help others, and in turn, you will build a supportive network that will help you. You will spend less time worrying about what others think, and more time noticing the positives and the differences you and others are making. After you have read this book, you will enjoy a fresh perspective, and perhaps even a new path. Every journey starts with a small step, and this book will help you every step of the way.