How To Assess And Interpret Survey Psychometrics
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How To Assess and Interpret Survey Psychometrics
The Survey Kit, which has helped thousands of researchers and students do better survey research, has now been completely updated and revised. In addition to separate volumes on in-person and telephone interviews, this Second Edition includes sec.
How To Assess and Interpret Survey Psychometrics
Author: Mark S Litwin
language: en
Publisher: SAGE Publications, Incorporated
Release Date: 2002-10-22
"Pilot testing is very good and the coverage of reliability and validity is well-developed and well-written." --Bonnie Rader, California State University, Long Beach "Mark Litwin does a great job of constructing 'friendly' examples, and keeping the tone of the text more of a conversation than an excerpt from a graduate level psychometrics or statistics textbook. He also includes a chapter on multicultural issues and how they affect every phase of survey design and use." --Patrick R. Powaser, PERSONNEL PSYCHOLOGY How can you pilot test new and established surveys? How can you improve the accuracy of your survey? Chock full of examples and clear explanations, this book will show you how to assess and interpret the quality of collected survey data by thoroughly examining the survey instrument used. Litwin covers: Measuring reliability (including test-retest, alternate-form, internal consistency, interobserver, and intraobserver reliability) Measuring validity (including content, criterion, and construct validity) Creating and using a codebook How to pilot test new and established surveys How to scale and score a survey "Kudos to the author. These topics represent a potentially complicated and difficult set of concepts that was well (and painlessly) explained." --Carol J. Lancaster, Medical University of South Carolina "Very useful because, in addition to providing the standard definitions of the different methods to assess reliability and validity of a survey instrument, it gives concrete and clear examples of each type. The examples illustrating content and criterion validity are superior to most seen in research methodology texts." --Sohmi Sengupta, HEALTH EDUCATION RESEARCH
The Survey Kit
Author: Arlene Fink
language: en
Publisher: SAGE Publications, Incorporated
Release Date: 2002-11-12
The kit that helped thousands of researchers and students do better survey research in the 90's has been completely updated and revised for the issues of the 21st century! "The Survey Kit is an easy-to-understand, easy-to-follow, comprehensive guide for the novice survey researcher. In addition, it provides useful information about some qualitative research techniques such as interviews, focus groups, observational analysis, and content analysis. Pedagogical features in each volume such as checklists, reasonable resources needed, tips, and decision matrices help students focus on important aspects of the survey process and provide them with a sense of real life application. Detailed discussions of personal interviewing (survey and in-depth), focus group techniques, and risks and odds are welcome additions to the new volumes." --Juanita M. Firestone, University of Texas, San Antonio