Global Usability


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Global Usability


Global Usability

Author: Ian Douglas

language: en

Publisher: Springer Science & Business Media

Release Date: 2011-03-24


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The concept of usability has become an increasingly important consideration in the design of all kinds of technology. As more products are aimed at global markets and developed through internationally distributed teams, usability design needs to be addressed in global terms. Interest in usability as a design issue and specialist area of research and education has developed steadily in North America and Europe since the 1980’s. However, it is only over the last ten years that it has emerged as a global concern. Global Usability provides an introduction to the important issues in globalizing design and an insight into the development of usability expertise around the world. The book is divided into two sections. The first section deals with the general issues in cross-cultural design and the methods for conducting usability design and evaluation across geographical boundaries. The second section describes the state of usability development in fifteen countries. The descriptions include a history and review of activities and include some unique perspectives that have developed in relation to usability work. Researchers and practitioners from a variety of design-related disciplines will find the book a useful guide for understanding the issues and an excellent reference source for working in any of the countries covered.

Global UX


Global UX

Author: Whitney Quesenbery

language: en

Publisher: Elsevier

Release Date: 2011-11-09


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Chapter 1: The Start of the Journey Chapter 2: It's a New World Chapter 3: Culture and UX Chapter 4: Building Cultural Awareness Chapter 5: Global Companies and Global Strategies Chapter 6: Effective Global Teams Chapter 7 -- Research in the Field Chapter 8 -- Bringing it Home Chapter 9 -- Design for a Global Audience Chapter 10 -- Delivering ValueThe start of the journey -- It's a new world -- Culture and UX -- Building your cultural awareness -- Global companies and global strategy -- Effective global teams -- Research in the field -- Bringing it home -- Design for a global audience -- Delivering value.

Global UX


Global UX

Author: Whitney Quesenbery

language: en

Publisher: Elsevier

Release Date: 2011-10-24


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Global UX: Design and Research in a Connected World discusses how user experience (UX) practice is changing and how practitioners and teams around the world are creating great user experiences for a global context. The book is based on interviews with practitioners from many countries, working on different types of projects. It looks behind the scenes at what it takes to create a user experience that can work across borders, cultures, and languages. The book begins with a quick look at the world outside of UX. This includes the external forces of change and globalization as well as an overview of how culture affects designers and the UX of products. It considers what global UX means for an individual practitioner, a company, and teams. It then turns to the details of global UX with the process and practice of research in the field; how information is brought home and shared with colleagues; and how it is applied in design. The final chapter presents some thoughts about how to deliver value both to projects and the users of finished products. - Covers practical user experience best practices for the global environment - Features numerous, global, real-world examples, based on interviews with over 60 UX managers and practitioners from around the world - Contains case studies and vignettes from user research and design projects for multinational companies and small start-ups