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The Business of iPhone and iPad App Development


The Business of iPhone and iPad App Development

Author: Dave Wooldridge

language: en

Publisher: Apress

Release Date: 2011-08-18


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The phenomenal success of the iPhone, iPad and the iPod touch has ushered in a “gold rush” for developers, but with well over 300,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iOS app requires a lot of organization and some strategic planning. Updated and expanded for iOS 4, this bestselling book will show you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. The Business of iPhone and iPad App Development was written by experienced developers with business backgrounds, taking you step-by-step through cost effective marketing techniques that have proven successful for professional iOS app creators—perfect for independent developers on shoestring budgets. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!

Online Gaming


Online Gaming

Author: The New York Times Editorial Staff

language: en

Publisher: The Rosen Publishing Group, Inc

Release Date: 2018-12-15


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In the mid 2000s, online gaming was a robust and thriving culture, with dedicated participants around the world. A decade later, mobile games had spawned billion-dollar franchises, and e-sports had earned a viewership rivaling the audiences of blockbuster films. As online gaming grew into a pop culture industry, new questions were raised about the role of video games in business, politics, education, and culture. The articles in this collection showcase the development of this multi-faceted industry, and features such as media literacy terms and questions will engage readers beyond the text.

Top 10 of Everything 2019


Top 10 of Everything 2019

Author: Paul Terry

language: en

Publisher: Hachette UK

Release Date: 2018-09-06


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Ever wanted to know the size of the biggest shark? Ever thought where in the world the tallest rollercoaster is? Or wondered astronaut has spent the most time in space? If so, this is the book for you! Top 10 of Everything 2019 is divided into genres including Animal Kingdom, Sport, Forces of Nature, Video Games and Mechanical Creations, and includes lists, charts and tables to break down the details of each amazing fact. Packed full of photographs, charts, graphs and incredible information, this is the perfect book for anyone with a curious mind and an insatiable appetite for facts, stats and trivia. Loved by kids and adults alike, it's the perfect stocking filler for this Christmas!