Franchising Demystified
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Franchising Demystified
Now in its second edition, it has been updated with current statistics and a more global scope! Whether you are considering getting into a franchise, or have made the commitment, Franchising Demystified provides you with a deep understanding of the franchisee-franchisor relationship. This definitive franchise handbook provides you with the tools to effectively assess the right franchise opportunity for you and then maximize your return on investment. Loaded with practical tips, Franchising Demystified helps you: - Identify the best franchise opportunities - Determine if franchising is right for you - Fully understand your rights under the license model - Improve and build upon the franchisee-franchisor relationship - Succeed and grow a successful, profitable business Real-life examples let you learn from other people's mistakes and experiences. Franchising Demystified is a must read for anyone considering buying a franchise or currently a franchisee!
Cambridge Marketing Handbook: Distribution
Distribution within an organization relates to processes, people and interrelations between other organizations which connect the production of the products and services to their end-users. It is a chain of elements that, when connected, provides a smooth flow of orders and fulfilment across the business. It can be long and distributed or short and concise and, like any chain, it is only as strong as its weakest link. This handbook from the Cambridge Marketing College series analyses and assesses the different distribution models and identifies the key issues related to determining distribution strategy across an organisation. It provides a concise guide to identifying the key distribution activities within a wide variety of national, international, physical and online businesses and how to relate the experiences of other businesses within a company.
The Right Franchise for You
Author: Faizun Kamal
language: en
Publisher: Morgan James Publishing
Release Date: 2020-06-02
The Right Franchise for You helps entrepreneurs get started on a path to a fulfilling and lucrative career as a franchise owner. In The Right Franchise for You, Faizun Kamal, renowned franchise coach and former corporate executive, guides entrepreneurs through her proven process of researching and buying a future franchise. The Right Franchise for You exponentially increases the probability of success. For those who are serious about finding a better career path, then by the end of The Right Franchise for You entrepreneurs will: Learn the proven process to find the best franchise Uncover the pitfalls to avoid making a costly mistake Determine the best way to fund a franchise Discover the key to making a franchise search a successful one