Finding Forward Veronica Allam
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Finding Forward
The incredible true story of a rocky journey in romance that proves God will always bring you back to what is meant for you.As a 16-year-old junior in high school, Veronica dated Sebastian, a guy that looked like her perfect match from the outside. However, rumors of Sebastian's unfaithfulness were a constant whisper in Veronica's ear. Unsure of her own value as a young woman, she chose to stay with Sebastian despite his indiscretions. But when Veronica learned about Sebastian cheating on her with one of her good friends, she finally had the strength to walk away.Veronica met Ahmed when she least expected it. A fascinating and charming aspiring Marine, Veronica was smitten with him from the moment they met. Their worlds collided and it changed the course of her life forever. Ahmed silently showed her that she deserved so much more than what she was settling for. Fast forward six years, and Veronica found herself at a crossroads. After some wrong turns and a few detours along the way, she was alone, pregnant, and in the middle of a divorce. Now caught between doing what is expected, and following her heart, Veronica goes against the grain and decides to take a leap of faith.Finding Forward is the true story of how a rocky road can lead to where you were meant to be all along. The book will resonate with young women looking for their path and purpose in romance. It serves as a brutally honest reminder that even the most broken of situations, people, and circumstances are always set right by God.
Customer Loyalty and Supply Chain Management
Many business-to-business (B2B) managers think that customers act rationally and base decisions mostly on price, customer loyalty isn’t considered. Companies outsource various activities, which enable them to improve efficiency, reduce costs, focus more on core competencies and improve their innovation capabilities. Supply Chain Management synchronizes the efforts of all parties—particularly suppliers, manufacturers, retailers, dealers, customers—involved in achieving customer’s needs. Despite much research, the relationship between customer loyalty and the supply chain strategy remains insufficiently explored and understood by practitioners and academics, while the theme has been extensively developed within marketing literature. Customer Loyalty and Supply Chain Management is the result of years of work by the authors on different projects concerning the overlapping areas of supply chains, logistics and marketing, drawing a connection between the literature to provide a holistic picture of the customer loyalty framework. Emphasis is given to the B2B context, where recent research has provided some clues to support the fact that investment in operations, new technologies and organizational strategy have had a significant role in understanding B2B loyalty, particularly in the context of global supply chains. Moreover, the book provides a modernized and predictive model of B2B loyalty, showing a different methodological approach that aims at capturing the complexity of the phenomenon. This book will be a useful resource for professionals and scholars from across the supply chain who are interested in exploring the dimension of customer loyalty in the challenging supplier and customer context.
New Perspectives in Marketing by Word-of-Mouth
Author: Emerald Group Publishing Limited
language: en
Publisher: Emerald Group Publishing
Release Date: 2015-10-21
New Perspectives on Marketing by Word-of-Mouth offers insight to a world where consumers play an even bigger part in the building or breaking of a company's reputation. Some of the things the book will explain include:- How brand love is built in the fashion industry - How larger organisations effectively respond to negative social media.