Evolving Designs Applications Technological Advances And The Future Of Qualitative Research
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Evolving Designs, Applications, Technological Advances, and the Future of Qualitative Research
Author: Segura, Liliane Cristina
language: en
Publisher: IGI Global
Release Date: 2025-06-11
Qualitative research has many constraints and challenges that must be overcome to achieve credible and valid results about reality and epistemology. Thus, the integration of technology into qualitative research has been especially transformative. The emerging trends in technology have been instrumental in producing innovative tools for gathering data, analyzing data, and presenting the research findings. The efficiency and effectiveness of technological tools for qualitative research are significant for optimizing the research process in an ethical manner. Evolving Designs, Applications, Technological Advances, and the Future of Qualitative Research explores virtual methods for conducting and analyzing qualitative research and its data, discussing various opportunities and challenges presented by the use of different technological tools. The ethics and reliability of using digital tools in qualitative research is also discussed. Covering topics such as participant selection, coding cycles, and actor-network theory, this book is an excellent resource for data scientists, technologists, researchers, professionals, scholars, academicians, and more.
Digital and Social Media Marketing
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Co-Evolution of Standards in Innovation Systems
Author: Stefan N. Grösser
language: en
Publisher: Springer Science & Business Media
Release Date: 2012-07-27
Mitigating climate change is one of the most profound challenges facing humankind. In industrialized countries, the residential housing sector produces roughly one-fourth of the greenhouse gas emissions. One solution to reduce these emissions is the availability of building codes that require high levels of energy efficiency. Given the current scientific knowledge, more research is needed to gain a proper systemic understanding of the underlying socio-economic and technical system. Such an understanding is crucial for developing high energy-efficiency standards because this system develops gradually over time and cannot be changed swiftly. This book creates a feedback-rich simulation model for analyzing the effects of different administrative policies on energy demand, the improvement of energy efficiency by means of building codes, and reductions in the greenhouse gas emissions. The dynamic model can contribute substantially to the discourse on energy policies and guide effective administrative interventions. The book will be a valuable resource for officials in the public energy administration, as well as researchers in the areas of innovation, diffusion processes, co-evolution, standardization, and simulation modelling.