Essentials Of Strategic Project Management
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Essentials of Strategic Project Management
Author: Kevin R. Callahan
language: en
Publisher: John Wiley & Sons
Release Date: 2004-09-21
Get a high-level overview of project management with this strategically focused book. You'll find practical guidance, useful advice, and valuable tools and techniques for navigating project management. The authors demystiy project management by defining many terms that project managers use that may not be familiar to you as an executive. They also equip you with the critical knowledge and background to implement sound project management methods, as well as gain a better understanding of project management and increase the success of existing projects. Order your copy today.
Essentials of Strategic Management
′This is a fantastically well written text which incorporates the latest thinking on strategic management. Striking a balance between theory and application, it is extremely readable and loaded with a wide range of case studies. An essential source for undergraduate, postgraduate and professional courses on strategic management.′ - Dr Tahir Rashid, Lecturer in Strategy and Marketing, Salford Business School, University of Salford This exciting new textbook is built on the belief that strategic management principles are more straightforward than they seem. Unlike other textbooks, it does not overcomplicate the discussion with enigmatic layers of theory or irrelevant perspectives from other disciplines. Instead you will find focused, clearly articulated coverage of the key topics of strategic management, encouraging critical reflection and deeper exploration on your own terms. Fully developed to cover the essentials of any strategic management course, this textbook not only creates understanding of the principles of strategy, but shows you how to apply them constructively in the face of real-world practicalities. Throughout the text, these principles are put into context with illustrations and examples drawn from all over the world and from all kinds of organization - from Shell, Airbus and Tesco to small and non-profit enterprises. With an emphasis on topical, distinctive and engaging features, this text offers: Over 120 short, topical case studies drawn from every type of organization across more than 20 countries Worksheets for strategy analysis that can be used to tackle real-world situations Learning outcomes, key points and summaries to focus your reading on what matters Chapter-by-chapter exercises for further study and discussion Suggestions for further reading to deepen your understanding of the theories underpinning the chapters The book is complemented by a companion website featuring a range of tools and resources for lecturers and students, including PowerPoint slides, teaching notes, links to journal articles and an interactive glossary.
Strategic Project Management Made Simple
When Fortune Magazine estimated that 70% of all strategies fail, it also noted that most of these strategies were basically sound, but could not be executed. The central premise of Strategic Project Management Made Simple is that most projects and strategies never get off the ground because of adhoc, haphazard, and obsolete methods used to turn their ideas into coherent and actionable plans. Strategic Project Management Made Simple is the first book to couple a step-by-step process with an interactive thinking tool that takes a strategic approach to designing projects and action initiatives. Strategic Project Management Made Simple builds a solid platform upon four critical questions that are vital for teams to intelligently answer in order to create their own strong, strategic foundation. These questions are: 1. What are we trying to accomplish and why? 2. How will we measure success? 3. What other conditions must exist? 4. How do we get there? This fresh approach begins with clearly understanding the what and why of a project - comprehending the bigger picture goals that are often given only lip service or cursory reviews. The second and third questions clarify success measures and identify the risky assumptions that can later cause pain if not spotted early. The how questions - what are the activities, budgets, and schedules - comes last in our four-question system. By contrast, most project approaches prematurely concentrate on the how without first adequately addressing the three other questions. These four questions guide readers into fleshing out a simple, yet sophisticated, mental workbench called "the Logical Framework" - a Systems Thinking paradigm that lays out one's own project strategy in an easily accessible, interactive 4x4 matrix. The inclusion of memorable features and concepts (four critical questions, LogFrame matrix, If-then thinking, and Implementation Equation) make this book unique.