Enterprise Thinking Rethinking
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Enterprise Thinking & Rethinking
Understand your true value to your organization by escaping self-limiting beliefs and learning about the 12 daily leadership activities that will enable you to more effectively lead others to desired outcomes and improve your performance as a leader and manager.
Rethinking Marketing
This book offers a fresh perspective on understanding how successful business strategies are crafted. It provides insights into the challenges and opportunities present in changing Asian business environments. Concepts are presented through models and frameworks. These are illustrated through case studies showcasing a broad spectrum of Asian businesses, ranging from manufacturing to logistics planning to retailing and services. Readers will be able to understand the problems faced by Asian companies, and to apply useful conceptual tools to formulate effective strategies in solving them.
Rethinking Enterprise Risk Management
This book provides a critical analysis of existing enterprise risk management models and practices and proposes innovative solutions to address the challenges associated with implementing enterprise risk management strategies. Enterprise risk management activities are not high on the priority agenda of the senior management in both public and private sectors. Conceptual ambiguity and methodological gaps in current standards and frameworks make it difficult to effectively implement enterprise risk management. Therefore, this book’s approach to enterprise risk management aims to eliminate the unit-based silo approach of traditional risk management, adopting a function-based silo approach. It focuses on the management of fewer and more significant risks associated with high-level objectives, rather than all business processes of the organization, thus increasing the success of enterprise risk management implementation. The book would be a valuable read for business executives, internal and external auditors, business school students and academics.