Enchantments Explained

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Summary: Enchantment

The must-read summary of Guy Kawasaki's book: "Enchantment: The Key to Attracting People to Your Company". This complete summary of the ideas from Guy Kawasaki's book "Enchantment" shows that even if you have an insanely great mousetrap, the world will not beat a path to your door. Everyone’s busy doing their own thing. In practice, the greater your mousetrap is, the harder it will be to get people to embrace it because it will be so different to what they’re used to. Instead of sitting back and hoping you’ll be discovered, you have to get busy enchanting people with what you have. Enchantment is the art and process of turning cynics into believers and then enlisting them in a crusade to tell the world. This summary highlights a few steps in bringing about enchantment and the nine things that you can do to get some enchantment working in your favor. Added-value of this summary: • Save time • Understand key concepts • Increase your business knowledge To learn more, read "Enchantment" and find out why you should go forth and enchant.
The Enchantments of Technology

Author: Lee Bailey
language: en
Publisher: University of Illinois Press
Release Date: 2010-10-01
In The Enchantments of Technology, Lee Worth Bailey erases the conventional distinction between myth and machine in order to explore the passionate foundations concealed in technological culture and address its complex ethical, moral and social implications. Bailey argues that technological society does not simply disenchant the world with its reductive methods and mechanical metaphors, then shape machines with political motives, but is also borne by a deeper, subversive undertow of enchantment. Addressing examples to explore the complexities of these enchantments, his thought is full of illuminating examinations of seductively engaging technologies ranging from the old camera obscura to new automobiles, robots, airplanes, and spaceships. This volume builds on the work of numerous scholars, including Jacques Ellul and Jean Brun on the phenomenological and spiritual aspects of technology, Carl Jung on the archetypal collective unconscious approach to myth, and Martin Heidegger on Being itself. Bailey creates a dynamic, interdisciplinary, postmodern examination of how our machines and their environments embody not only reason, but also desires.
A Visual Guide to Minecraft®

Dig into Minecraft® with this (parent-approved) guide full of tips, hints, and projects! A Visual Guide to Minecraft® is written with younger players in mind and offers page after page of engaging age-appropriate content about the game. The book is packed with pictures, descriptions, and easy-to-follow projects for building everything from simple shelters to awesome redstone contraptions. After purchasing the book, you get access to more than three hours of free video that step you through engaging Minecraft® projects, from building a farm to shooting off fireworks. You’ll discover how to Construct a quick shelter to help you survive your first night. Craft and enchant items, and make potions. Build nether portals and safely make your way around the nether. Create fantastic redstone projects, from automatic doors and light sensors to TNT cannons and fireworks launchers. Furnish your buildings with lights, appliances, paintings, flowerpots, and fireplaces–and add perfect finishing touches. Make and manage efficient farms. Customize Minecraft® with mods, skins, and resource packs. Join a server and even host a game. Minecraft® is a trademark of Mojang Synergies/Notch Development AB. This book is not affiliated with or sponsored by Mojang Synergies/Notch Development AB.