Dynamic Patterns In Communication Processes
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Dynamic Patterns in Communication Processes
Author: James H. Watt
language: en
Publisher: SAGE Publications, Incorporated
Release Date: 1996-05-21
Despite the general acknowledgment that communication is a process rather than a condition, there has been little systematic examination of dynamic processes within the context of communication studies. Dynamic Patterns in Communication Processes looks at these processes within the field as a whole, drawing from many unexplored connections within the discipline. Using data rather than simulation this work discusses the most timely topics in communication today. The first part of the book focuses on the methodological and theoretical significance of communication events or states that vary regularly or in some distinct pattern over time. The second part is a compilation of current theories and research based on the ideas of cycling and dynamic patterns that occur in diverse communication settings. Scholars and professionals in mass communication and interpersonal communication will appreciate the way this volume addresses topics relevant to both fields. Those in research methods, organizational communication, and psychology will also value the insights this book has to offer.
The SAGE Sourcebook of Advanced Data Analysis Methods for Communication Research
A must-have volume for every communication researcher's library, The SAGE Sourcebook of Advanced Data Analysis Methods for Communication Research provides an introductory treatment of various advanced statistical methods applied to research in the field of communication. Written by authors who use these methods in their own research, each chapter gives a non-technical overview of what the method is and how it can be used to answer communication-related questions or aide the researcher dealing with difficult data problems. Students and faculty interested in diving into a new statistical topic—such as latent growth modeling, multilevel modeling, propensity scoring, or time series analysis—will find each chapter an excellent springboard for acquiring the background needed to jump into more advanced, technical readings.
The SAGE Handbook of Media Processes and Effects
The study of media processes and effects is one of the most central to the discipline of communication and encompasses a vast array of theoretical perspectives, methodological tools, and applications to important social contexts. In light of this importance—as well as the rapid changes in the media environment that have occurred during the past 20 years—this Handbook explores where media effects research has been over the past several decades, and, equally important, contemplates where it should go in the years ahead. COVERAGE Part I offers an overview of the field and conceptualizations of media effects, along with a range of quantitative and qualitative methodologies used in the study of media effects. Part II focuses on prominent theoretical approaches to the study of media effects from a more societal perspective, tracing their historical contexts, theoretical developments, criticisms and controversies, and the impact of the new media environment on current and future research. Part III emphasizes the various factors that influence the critical functions of message selection and processing central to a host of mass media application contexts. Part IV reflects a dominant trend in the media effects literature—that of persuasion and learning—and traces related theoretical perspectives through the various contexts in which media may have such effects. Part V explores the contexts and audiences that have been traditional foci of media effects research, such as children, violence, body image, and race, addressing the theories most applicable to those contexts. Part VI highlights a concern central and unique to the communication discipline—message medium—and how it influences effects ranging from what messages are attended to, how we spend our time, and even how we think.