Digital Transformation And Innovation In Tourism Events
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Digital Transformation and Innovation in Tourism Events
The pandemic has accelerated the digital transformation in tourism and there has been a surge in new, innovative digital initiatives to help tourism businesses. This book provides a comprehensive treatment of the nature of tourism, events and practices in the digital context. The book looks at how technology has transformed tourism in destination branding, marketing, content marketing, sustainable tourism development and tourism events. It examines the impact of digital transformation on emotions, experiences, information technology tools and marketing techniques. The book will be a useful reference to those researching on tourism, culture, hospitality and marketing and as well as destination planners, managers of tourism destination marketing organizations, regulators, standards and certification bodies, local tourism board authorities and policy makers.
Tourism, Hospitality and Digital Transformation
Innovation and technological advancements can be disruptive forces, especially for conventional business in the hospitality and tourism industries. This book is timely with its critical examination of such forces and how the two industries should strategize and respond to changes effectively. It examines a wide scope of topics, from environmental scanning, formulation, implementation and evaluation to the way managers make strategy choices for better organizational performance. The book illustrates how companies can re-orient their strategies and appraise the effectiveness of the business; its key competitors; and how they should set business goals through various cases, i.e. different types of hospitality and tourism business from traditional hotels to Airbnb and endeavors to provide strategic conceptual theories with real world application through such case studies.
Proceedings of the 2nd International Conference on Educational Development and Social Sciences (EDSS 2025)
This is an open access book. The 2nd International Conference on Educational Development and Social Sciences (EDSS 2025) aims to bring together scholars, educators, and policymakers to discuss the dynamic interplay between educational advancements and social sciences. As our world faces unprecedented challenges and transformative changes, the role of education in shaping societies becomes ever more critical. Building on the inaugural conference’s success, EDSS 2025 seeks to extend the dialogue to include more interdisciplinary approaches and international perspectives. Contrary to the previous edition, which focused largely on educational theories and initial empirical findings, this year's conference is set to delve into more practical applications and innovative methodologies. With a clearer emphasis on global trends and digitalization in education, EDSS 2025 aims to explore how emerging technologies and pedagogical innovations can address existing educational inequities and enhance learning experiences across diverse contexts. The primary objective of EDSS 2025 is to provide a collaborative platform where experts from various fields can share advanced research, discuss best practices, and develop strategies to tackle real-world educational and social issues. By fostering cross-disciplinary interactions, the conference aspires to generate actionable insights and effective solutions that can be implemented at both community and policy levels. Furthermore, the conference aims to highlight success stories and scalable models from different parts of the world, promoting the transfer of knowledge and fostering international cooperation.