Digital Innovation Management How To Lead Transform And Engage In The Digital Era

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Digital Innovation Management. How to Lead, Transform, and Engage in the Digital Era

In recent years, the term “digital” has morphed from a simple descriptor into a buzzword that echoes in boardrooms, classrooms, and living rooms around the globe. It is splashed across headlines, woven into company mission statements, and is often hailed as a sign of a forthcoming transformation. But what does “digital” truly mean? And when we talk about “digital innovation” or “digital transformation,” what are we really referring to? The popularity of the term can sometimes mask its complexity. Different sectors, industries, and individuals interpret “digital” in different ways, often leading to a confluence of meanings and, at times, confusion. As we approach a future that’s becoming more and more digitized, it is crucial to clarify these terms, laying a foundation for understanding their transformative potential. This book is about managing digital innovation in such a dynamic and complex environment. The main themes and objectives of the book revolve around the nature and characteristics of digital innovation and why it requires a different approach from traditional innovation. It focuses on strategy development in three main directions: the effective governance of digital innovation, the identification and nurturing of pivotal digital capabilities, and the optimal integration of human-technology interactions. All these strategies are directed towards achieving a successful digital transformation. --
Beyond Digital

Author: Paul Leinwand
language: en
Publisher: Harvard Business Press
Release Date: 2022-01-04
Two world-renowned strategists detail the seven leadership imperatives for transforming companies in the new digital era. Digital transformation is critical. But winning in today's world requires more than digitization. It requires understanding that the nature of competitive advantage has shifted—and that being digital is not enough. In Beyond Digital, Paul Leinwand and Matt Mani from Strategy&, PwC's global strategy consulting business, take readers inside twelve companies and how they have navigated through this monumental shift: from Philips's reinvention from a broad conglomerate to a focused health technology player, to Cleveland Clinic's engagement with its broader ecosystem to improve and expand its leading patient care to more locations around the world, to Microsoft's overhaul of its global commercial business to drive customer outcomes. Other case studies include Adobe, Citigroup, Eli Lilly, Hitachi, Honeywell, Inditex, Komatsu, STC Pay, and Titan. Building on a major new body of research, the authors identify the seven imperatives that leaders must follow as the digital age continues to evolve: Reimagine your company's place in the world Embrace and create value via ecosystems Build a system of privileged insights with your customers Make your organization outcome-oriented Invert the focus of your leadership team Reinvent the social contract with your people Disrupt your own leadership approach Together, these seven imperatives comprise a playbook for how leaders can define a bolder purpose and transform their organizations.
Digital Transformation in a Post-Covid World

This book explores the innovations, disruptions and changes that are required to adapt in a fast-evolving landscape due to the extraordinary circumstances triggered by the COVID-19 pandemic. Recognized experts from around the world share their research and professional experience on how the working environment, as well as the world around them, have changed due to the pandemic. Chapters consider how different fields across technology and business have been affected by this new, dramatic scenario and the drastic consequences that the pandemic had on them. With diverse contributions stemming from public health, technology strategies, urban planning and sociology to sustainable management, this volume is articulated into four distinct but complementary sections of People, Process, Planet, and Prosperity influencing the post-COVID world. This book will be of great interest to those in the fields of computer science and information technology, as well as those studying the impact and effects that COVID-19 is having on society.