Destruction And Creation
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Creative Destruction
Drawing on 13 years of research, the authors show that, over time, long-established companies, instead of maintaining excellence, always under perform the market. Proposing a radical new business paradigm, they argue that instead of focusing on continuity, companies must focus on discontinuity--constantly destroying and recreating themselves to remain competitive and thrive long-term.
The Creative Destruction of Medicine
How genomics, big data, and digital technology are revolutionizing every aspect of medicine, from physical exams to drug prescriptions to organ transplants Mobile technology has transformed our lives, and personal genomics is revolutionizing biology. But despite the availability of technologies that can provide wireless, personalized health care at lower cost, the medical community has resisted change. In The Creative Destruction of Medicine, Eric Topol-one of the nation's top physicians-calls for consumer activism to demand innovation and the democratization of medical care. The Creative Destruction of Medicine is the definitive account of the coming disruption of medicine, written by the field's leading voice.