Designing Objects In Motion
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Designing Objects in Motion
The movement of designed objects is not just something purely functional but also triggers a wide range of sensations. A curtain swaying gently in the wind can cause the onlooker to feel easy and relaxed, as if it was he or she who is floating in the air. This imagined projection caused by the perception of moving objects is called "kinesthetic empathy". In this study, which followed on from a dissertation at the School of Design Research in London, the author investigates the esthetics of movement by documenting his own design-based learning and research process in terms of "research through design", using the experimental cooperation with puppet players as an example. He thereby creates a framework that allows designers to observe the esthetics of objects in motion as a trigger of feelings.
Objects in Motion
The movement of designed objects is not just something purely functional but also triggers a wide range of sensations. A curtain swaying gently in the wind can cause the onlooker to feel easy and relaxed, as if it was he or she who is floating in the air. This imagined projection caused by the perception of moving objects is called "kinesthetic empathy". In this study, which followed on from a dissertation at the School of Design Research in London, the author investigates the esthetics of movement by documenting his own design-based learning and research process in terms of "research through design", using the experimental cooperation with puppet players as an example. He thereby creates a framework that allows designers to observe the esthetics of objects in motion as a trigger of feelings.
Design for Motion
Plumb the depths of core motion design fundamentals and harness the essential techniques of this diverse and innovative medium. Combine basic art and design principles with creative storytelling to create compelling style frames, design boards, and motion design projects. Here, in one volume, Austin Shaw covers all the principles any serious motion designer needs to know in order to make their artistic visions a reality and confidently produce compositions for clients, including: Illustration techniques Typography Compositing Cinematography Incorporating 3D elements Matte painting Concept development, and much more Lessons are augmented by illustrious full color imagery and practical exercises, allowing you to put the techniques covered into immediate practical context. Industry leaders and pioneers, including Karin Fong, Bradley G Munkowitz (GMUNK), Will Hyde, Erin Sarofsky, Danny Yount, and many more, contribute their professional perspectives, share personal stories, and provide visual examples of their work. Additionally, a robust companion website (www.focalpress.com/cw/shaw) features project files, video tutorials, bonus PDFs, and rolling updates to keep you informed on the latest developments in the field.