Designing For Emotion How Art Moves Us
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Designing for Emotion: How Art Moves Us
Designing for Emotion explores how art, design, and visual storytelling can evoke deep emotional responses and influence behavior. This book examines the psychology of emotions and how artists and designers can use color, shape, texture, and composition to connect with viewers on a visceral level. Through case studies from iconic artworks, advertisements, and digital media, Designing for Emotion highlights the power of design to not only communicate ideas but also to move people emotionally. It provides a roadmap for creators who want to make an impact, whether in visual art, branding, or user experience design, by learning to craft experiences that resonate deeply with audiences.
Emotional Design
Why attractive things work better and other crucial insights into human-centered design Emotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. In The Design of Everyday Things, Norman made the definitive case for human-centered design, showing that good design demanded that the user's must take precedence over a designer's aesthetic if anything, from light switches to airplanes, was going to work as the user needed. In this book, he takes his thinking several steps farther, showing that successful design must incorporate not just what users need, but must address our minds by attending to our visceral reactions, to our behavioral choices, and to the stories we want the things in our lives to tell others about ourselves. Good human-centered design isn't just about making effective tools that are straightforward to use; it's about making affective tools that mesh well with our emotions and help us express our identities and support our social lives. From roller coasters to robots, sports cars to smart phones, attractive things work better. Whether designer or consumer, user or inventor, this book is the definitive guide to making Norman's insights work for you.
Designing for Emotion
Make your users fall in love with your site via the precepts packed into this brief, charming book by MailChimp user experience design lead Aarron Walter. From classic psychology to case studies, highbrow concepts to common sense, Designing for Emotion demonstrates accessible strategies and memorable methods to help you make a human connection through design.--Back cover.